The Southern Company (SO) President & CEO, SCS Susan N Story sells 86,581 Shares

President & CEO, SCS of The Southern Company (SO, Financial) Susan N Story sells 86,581 shares of SO on 07/27/2012 at an average price of $48.43 a share.

The Southern Company has a market cap of $42.06 billion; its shares were traded at around $48.42 with a P/E ratio of 19.52 and P/S ratio of 2.38. The dividend yield of The Southern Company stocks is 4.05%. The Southern Company had an annual average earning growth of 2.9% over the past 10 years. GuruFocus rated The Southern Company the business predictability rank of 3-star.

CEO Recent Trades:

  • President & CEO, APC Charles D Mccrary sold 179,165 shares of SO stock on 06/06/2012 at the average price of 46.7. Charles D Mccrary owns at least 1,303 shares after this. The price of the stock has increased by 3.68% since.
  • President & CEO, APC Charles D Mccrary sold 164,101 shares of SO stock on 05/01/2012 at the average price of 46.2. Charles D Mccrary owns at least 6,204 shares after this. The price of the stock has increased by 4.81% since.
  • President & CEO, APC Charles D Mccrary sold 164,101 shares of SO stock on 05/01/2012 at the average price of 46.2. Charles D Mccrary owns at least 6,204 shares after this. The price of the stock has increased by 4.81% since.
  • President and CEO, MPC Ed Vi Day sold 36,026 shares of SO stock on 04/26/2012 at the average price of 45.51. Ed Vi Day owns at least 4,759 shares after this. The price of the stock has increased by 6.39% since.
  • President & CEO, Gulf Power Mark A. Crosswhite sold 17,660 shares of SO stock on 04/26/2012 at the average price of 45.58. Mark A. Crosswhite owns at least 1,996 shares after this. The price of the stock has increased by 6.23% since.

Directors and Officers Recent Trades:

  • Director E Jenner Wood Iii bought 2,000 shares of SO stock on 05/24/2012 at the average price of 45.4. E Jenner Wood Iii owns at least 2,000 shares after this. The price of the stock has increased by 6.65% since.
  • Director William G Jr Smith bought 513 shares of SO stock on 02/27/2012 at the average price of 44.59. William G Jr Smith owns at least 5,700 shares after this. The price of the stock has increased by 8.59% since.
  • EVP & Pres. External Affairs Christopher C Womack sold 25,113 shares of SO stock on 06/07/2012 at the average price of 47.16. Christopher C Womack owns at least 245 shares after this. The price of the stock has increased by 2.67% since.
  • Executive VP & COO Anthony J Topazi sold 84,768 shares of SO stock on 05/31/2012 at the average price of 46. Anthony J Topazi owns at least 3,824 shares after this. The price of the stock has increased by 5.26% since.
  • Comptroller W Ron Hinson sold 10,000 shares of SO stock on 05/31/2012 at the average price of 46.13. W Ron Hinson owns at least 213 shares after this. The price of the stock has increased by 4.96% since.


For the complete insider trading history of SO, click here.