Casey's General Store: An E-Commerce Push

CEO Darren Rebelez discusses the company's e-commerce push and loyalty program in CNBC interview

Jan 10, 2020

Overview

Casey's General Stores Inc. (CASY, Financial) CEO Darren Rebelez appeared on CNBC on Friday to discuss the company e-commerce push and loyalty program, which was modeled off of Starbucks (SBUX, Financial).

During the interview, he discussed the company's business model and economic competitive advantages. Rebelez was clear the retailer's growth plans rely on e-commerce and its loyalty program, which offers customers the ability to invest their CASY cash into their local schools. Their reward loyalty program launches officially on Monday as the CEO said he believes that it will bring strong growth to the company. He also highlighted that the company makes its donuts, pizza and other food products in house and from scratch.

Interview

Watch CNBC's full interview with Casey's CEO Darren Rebelez from CNBC.

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