Orlando, FL, March 13, 2020 (GLOBE NEWSWIRE) -- IZEA Worldwide, Inc. ( IZEA), operator of IZEAx®, the premier online marketplace connecting brands and publishers with influential content creators, today announced a streaming event to address the impacts of COVID-19 on the Influencer Marketing industry.
Join IZEA's Founder and CEO Ted Murphy as he discusses the impact of COVID-19 on consumer spending and media consumption habits as well as opportunities, challenges, and ideas for those operating in the influencer marketing space. IZEA has fielded two unique consumer research studies analyzing the effects of COVID-19 on purchase decisions for specific products and industries. Murphy will present the findings along with insights developed by IZEA's strategy team to help both marketers and influencer navigate the evolving landscape.
Date : Wednesday, March 18, 2020
Time : 2:00pm EST.
This webinar will cover topics such as:
- Media consumption habits among consumers restricted to their homes
- The Social platforms people plan to lean on while remaining at home
- The products consumers plan to buy online when confined to their homes
- Product pricing strategies and timing impacts
- Alternative influencer strategies to align with consumer behaviors during this period
Those interested in watching the stream can view at http://izea.com/covid19.
About IZEA Worldwide, Inc.
IZEA Worldwide, Inc. (“IZEA”) operates IZEAx, the premier online marketplace that connects marketers with content creators. IZEAx automates influencer marketing and custom content development, allowing brands and agencies to scale their marketing programs. IZEA creators include celebrities and accredited journalists. Creators are compensated for producing unique content such as long and short form text, videos, photos, status updates, and illustrations for marketers or distributing such content on behalf of marketers through their personal websites, blogs, and social media channels. Marketers receive influential content and engaging, shareable stories that drive awareness. For more information about IZEA, visit https://izea.com/.
Safe Harbor Statement
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking terms such as “anticipates,” “believes,” “estimates,” “expects,” “intends,” “may,” “plans,” “projects,” “will,” “would” or other comparable terms. Examples of forward-looking statements include, among others, statements we make regarding expectations of sales activity, revenue and margins based on bookings, plans to increase the size of our sales team, the financial impact of investments in our software business, and continuation of new IZEAx customers and their effect on future sales.
Forward-looking statements involve inherent risks and uncertainties, which could cause actual results to differ materially from those in the forward-looking statements, as a result of various factors, including, among others, the following: competitive conditions in the content and social sponsorship segment in which IZEA operates; failure to popularize one or more of the marketplace platforms of IZEA; changing economic conditions that are less favorable than expected; and other risks and uncertainties described in IZEA’s periodic reports filed with the Securities and Exchange Commission. IZEA assumes no obligation to update any such forward-looking statements to reflect actual results or changes in expectations, except as otherwise required by law.
