On the heels of announcing the first plastic snack bar wrapper to be approved by How2Recycle as store drop-off recyclable for its iconic Crunchy granola bar, Nature ValleyTM is teaming up with eco-friendly actor and activist Zac Efron and Down to Earth to raise awareness about store drop-off recycling. Together, the trio will encourage consumers to adopt the habit of bringing eligible plastic film recyclables to participating stores by highlighting how a small act can have a big impact on the planet. The partnership kicked off today with a video+from+Efron, which got consumers excited about how this collaboration will come to life over the coming months.
Are You Down to Recycle? Nature ValleyTM and Down to Earth With Zac Efron Partner for Recycling Awareness
May 25, 2021
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