American Eagle Unveils 'Future Together. Jeans Forever' Celebrating the Timelessness of Jeans, Optimism and Togetherness

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Jul 28, 2021

American Eagle Outfitters, Inc. (NYSE: AEO) announced today the launch of the American Eagle (AE) brand’s Back-to-School (BTS) ‘21 ‘Future Together. Jeans Forever’ campaign, aimed at getting people excited to show off new styles as they head back into the world together. Actors Caleb+McLaughlin and Jenna+Ortega join AE’s current headliners Addison+Rae, Chase+Stokes and Madison+Bailey, for a cast that represents authenticity and optimism. New fashion trends coupled with innovative designs, fits, and fabrics inspire customers to make a statement in their AE Jeans. This back-to-school season, AE will continue to lead the industry through innovative virtual shopping experiences with partners Snapchat and Bitmoji to connect with customers through augmented reality and digital expression.