Gold Series from Pantene Launches New Lengths Collection through a Dynamic Partnership with Ethel's Club

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Feb 24, 2022

Gold Series from Pantene, a Procter & Gamble hair care brand, has announced the launch of the New+Lengths+Collection, a new hair care regimen created by Black scientists to help retain length for longer, stronger hair. The launch will culminate with a celebratory partnership with Ethel%26rsquo%3Bs+Club, a Black women-owned immersive wellness platform and social club for people of color. Together, Gold Series and Ethel’s Club will create enriching content and experiences for communities of color to embrace and take pride in their growth.