Survey: Consumers Concerned About How Brands Will Keep Their Data Secure in the Metaverse

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Mar 01, 2023

According to a recent survey by TELUS+International, a digital customer experience (CX) innovator, consumers are concerned about the safety and security of their personal data in the metaverse, with the majority of respondents (60%) citing privacy and data security concerns as a reason for why they’d be uncomfortable completing various tasks in this emerging digital world.