Acxiom Corp. (ACXM, Financial) is a leader in identity management and marketing data services for small and large enterprises. The company’s technology platform weaves an intricate web of customer data, business intelligence and deep analysis that empowers 7,000+ global brands across many industries. Shares of Acxiom appreciated in the quarter based on the rapid growth in its cloud-based connectivity and identity business, which almost doubled from a year ago. We believe that Acxiom is positioned to be the rails over which all marketing data is moved for the marketing software and digital advertising ecosystem.
From Baron Opportunity Fund's third quarter 2015 letter.
