- Together, SAP and Qualtrics to accelerate the new XM category by combining experience data and operational data to power the experience economy
- Creates a highly differentiated offering for businesses to deliver superior customer, employee, product, and brand experiences
- Ryan Smith to continue to lead Qualtrics; Qualtrics to maintain dual headquarters in Provo, Utah, and Seattle, Wash.
PR Newswire
WALLDORF, Germany and PROVO, Utah and SEATTLE, Nov. 11, 2018