Bill Ackman Increases Netflix Holdings (NFLX) After Previous Losses

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GuruFocus News
08/13/2026 03:10
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On August 13, 2026, hedge fund manager Bill Ackman (Trades, Portfolio) announced a significant increase in his stake in Netflix Inc NFLX, purchasing 3.15 million shares, which now represents 4.9% of his Pershing Square Capital Management portfolio.

  • GF Valueâ„¢ verdict: Netflix is currently trading at $74.21, which is 26.2% undervalued compared to its GF Valueâ„¢ of $100.51.
  • GF Scoreâ„¢: 92/100, indicating strong overall performance.
  • Financial Strength: 8/10, showcasing a robust balance sheet.

What's Behind the News?

This latest acquisition comes four years after Ackman faced a $400 million loss on Netflix shares. In early 2022, Pershing Square had invested $1 billion in Netflix at $400 per share but sold them at $225 following the company's first subscriber decline in decades. However, Netflix shares have since rebounded to $700 in 2023, prompting Ackman's renewed optimism about the company's future. He believes that Netflix has emerged victorious in the streaming wars and anticipates double-digit revenue growth, with content costs increasing at a slower pace than revenues, which would enhance profit margins.

Netflix operates in the Communication Services sector, specifically within the Media - Diversified industry. With a market capitalization of approximately $309 billion, Netflix boasts the largest television entertainment subscriber base globally, with over 300 million subscribers. The company's business model focuses on providing on-demand access to a wide array of content, including episodic television, movies, and documentaries, while also venturing into ad-supported subscription plans introduced in 2022.

Is NFLX Overvalued or Undervalued?

According to GuruFocus, Netflix's GF Valueâ„¢ is calculated at $100.51, indicating that the stock is currently trading at a 26.2% discount to its intrinsic value. This margin of safety suggests that investors may have an opportunity to acquire shares at a favorable price relative to the company's true worth. The current P/E (TTM) ratio stands at 23.36x, significantly lower than its 5-year median P/E of 42.24x, further supporting the argument for undervaluation. For more details, visit the GF Valueâ„¢ page.

What Does NFLX's GF Scoreâ„¢ Tell Us?

The GF Scoreâ„¢ evaluates a company's financial strength, profitability, growth potential, valuation, and momentum. Netflix's GF Scoreâ„¢ of 92/100 reflects its strong financial health and growth prospects, with notable strengths in profitability and growth ranks.

Metric Rating
GF Scoreâ„¢ 92
Financial Strength 8/10
Profitability 9/10
Growth 10/10
Valuation 8/10
Momentum 4/10

Netflix's strengths lie in its profitability and growth potential, with ranks of 9 and 10, respectively. However, the momentum rank of 4 indicates that the stock may not be experiencing strong upward price movement currently. For more insights, check out the NFLX stock page.

What Are Gurus and Insiders Doing with NFLX?

Currently, 24 gurus hold NFLX shares, with 17 adding to their positions and 7 trimming their stakes in recent quarters. This indicates a generally positive sentiment among institutional investors. However, insider activity has been less favorable, with no insider buying reported in the last three months and a total of $49.1 million in insider selling. This mixed signal may warrant further scrutiny from potential investors.

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What This Means for Investors

In summary, Netflix appears to be undervalued based on its GF Valueâ„¢ and strong GF Scoreâ„¢, suggesting that there may be an opportunity for investors to consider this stock. However, the lack of insider buying and the recent history of significant insider selling could raise concerns. For a deeper analysis of Netflix, visit the NFLX stock page.

Frequently Asked Questions

What is NFLX's GF Scoreâ„¢?

NFLX's GF Scoreâ„¢ is 92/100, indicating a strong overall performance based on various financial metrics.

Is NFLX overvalued or undervalued?

NFLX is currently undervalued, trading at $74.21, which is 26.2% below its GF Valueâ„¢ of $100.51.

What is NFLX's P/E ratio compared to historical?

NFLX's current P/E (TTM) ratio is 23.36x, significantly lower than its 5-year median P/E of 42.24x, indicating a potential undervaluation.

This stock alert was generated using automated technology and GuruFocus financial data to provide readers with timely and accurate market reporting. This content was reviewed by GuruFocus editorial team prior to publication. Please send any questions or comments about this story to [email protected].

Disclosures

I/We may personally own shares in some of the companies mentioned above. However, those positions are not material to either the company or to my/our portfolios.