WPP PLC (CHIX:WPPl)
£ 2.813 +0.12 (+4.44%) Market Cap: 3.05 Bil Enterprise Value: 7.42 Bil PE Ratio: 0 PB Ratio: 1.20 GF Score: 49/100

Preliminary Q4 2025 WPP PLC Earnings Call Transcript

Feb 26, 2026 / 09:30AM GMT
Release Date Price: £2.86 (+5.18%)

Key Points

Positve
  • WPP PLC (WPP) achieved significant new business wins in Q4 2025, including major clients like the UK Government, Reckitt, and Henkel Media in Europe.
  • The company has launched WPP Open, an integrated marketing platform that combines media, data, and creative capabilities, providing a competitive advantage.
  • WPP PLC (WPP) is focusing on a simpler, more integrated company structure with four operating units across four regions, which is expected to enhance client service and operational efficiency.
  • The company is investing in high-growth areas such as media, commerce, and enterprise solutions, which are projected to have strong market growth rates.
  • WPP PLC (WPP) has a strong liquidity position with GBP 4.4 billion, including an undrawn committed revolving credit facility, reinforcing its financial stability.
Negative
  • WPP PLC (WPP) reported a 5.4% decline in like-for-like revenue less pass-through costs for 2025, primarily due to client assignment losses and spending cuts.
  • The company's headline operating margin decreased by 180 basis points year-on-year, reflecting challenges in maintaining profitability.
  • WPP PLC (WPP) experienced a 28.4% decrease in fully diluted EPS, impacted by reduced operating margins and a higher effective tax rate.
  • The company anticipates a continued drag from gross client losses into the first half of 2026, affecting revenue growth.
  • WPP PLC (WPP) is undergoing significant restructuring, with GBP 500 million in gross annual cost savings targeted by 2028, which may involve substantial workforce adjustments.
Cindy Rose
WPP PLC - Chief Executive Officer, Executive Director

Good morning, everyone. Good morning, and warm welcome to our 2025 preliminary results and strategy update. By the way, that's our new brand refresh. I hope you like it, created by Landor AMP and Man versus Machine, WPP agencies, all powered by WPP Open. So look, I'm delighted to welcome you all here to One South Work Bridge to our campus here in London, which in many ways is symbolic of the future of WPP.

It's modern, it's adaptive, it's collaborative workspace for our talent, our clients and our partners. So the plan this morning is I'm going to start with some opening remarks, and then I'm going to hand over to Joanne Wilson, our Chief Financial Officer, to share our 2025 preliminary results. Then I'll share our strategy update, and then we'll open up to Q&A.

Before we start, I'd like to recommend that you take a moment to read this cautionary statement while I get out of your way. So Joanne and I will be joined on stage later by Brian Lesser, who's CEO of WPP Media. When we get to the media section of the

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