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Digital Ally (Digital Ally) Profitability Rank : 2 (As of Dec. 2023)


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What is Digital Ally Profitability Rank?

Digital Ally has the Profitability Rank of 2. It has had trouble to make a profit.

GuruFocus Profitability Rank ranks how profitable a company is and how likely the company's business will stay that way. It is based on these factors:

1. Operating Margin %
2. Piotroski F-Score
3. Trend of the Operating Margin % (5-year average). The company with an uptrend profit margin has a higher rank.
4. Consistency of the profitability
5. Predictability Rank

Digital Ally's Operating Margin % for the quarter that ended in Dec. 2023 was -100.76%. As of today, Digital Ally's Piotroski F-Score is 3.


Competitive Comparison of Digital Ally's Profitability Rank

For the Internet Content & Information subindustry, Digital Ally's Profitability Rank, along with its competitors' market caps and Profitability Rank data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Digital Ally's Profitability Rank Distribution in the Interactive Media Industry

For the Interactive Media industry and Communication Services sector, Digital Ally's Profitability Rank distribution charts can be found below:

* The bar in red indicates where Digital Ally's Profitability Rank falls into.



Digital Ally Profitability Rank Calculation

GuruFocus Profitability Rank ranks how profitable a company is and how likely the company's business will stay that way.

The maximum rank is 10. A rank of 7 or higher means a higher profitability and may stay that way. A rank of 3 or lower indicates that the company has had trouble to make a profit.

Digital Ally has the Profitability Rank of 2. It has had trouble to make a profit.

Profitability Rank is not directly related to the Financial Strength. But if a company is consistently profitable, its financial strength will be stronger.

Profitability Rank is based on these factors:

1. Operating Margin %

Operating Margin % - also known as operating income margin, operating profit margin and return on sales (ROS) - is the ratio of Operating Income divided by net sales or Revenue, usually presented in percent.

Digital Ally's Operating Margin % for the quarter that ended in Dec. 2023 is calculated as:

Operating Margin %=Operating Income (Q: Dec. 2023 ) / Revenue (Q: Dec. 2023 )
=-5.979 / 5.934
=-100.76 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

2. Piotroski F-Score

Warning Sign:

Piotroski F-Score of 3 is low, which usually implies poor business operation.

The zones of discrimination were as such:

Good or high score = 8 or 9
Bad or low score = 0 or 1

Digital Ally has an F-score of 3. It is a bad or low score, which usually implies poor business operation.

3. Trend of the Operating Margin % (5-year average). The company with an uptrend profit margin has a higher rank.

Good Sign:

Digital Ally Inc operating margin is expanding. Margin expansion is usually a good sign.

4. Consistency of the profitability

5. Predictability Rank


Digital Ally Profitability Rank Related Terms

Thank you for viewing the detailed overview of Digital Ally's Profitability Rank provided by GuruFocus.com. Please click on the following links to see related term pages.


Digital Ally (Digital Ally) Business Description

Traded in Other Exchanges
N/A
Address
14001 Marshall Drive, Lenexa, KS, USA, 66215
Digital Ally Inc produces digital video imaging and storage products for use in law enforcement, security, and commercial applications. Its products are an in-car digital video/audio recorder contained in a rear-view mirror for use in law enforcement and commercial fleets. It can integrate electronic, radio, computer and multi-media technologies to create solutions to address needs in a variety of other industries and markets, including mass transit, school bus, taxicab and military. The company sells its products to law enforcement agencies and other security organizations and consumer and commercial fleet operators through direct sales domestically and third-party distributors internationally. It has three segments: Video Solutions Segment, Revenue Cycle Management and Ticketing Segment.
Executives
Daniel Duke Daughtery director C/O DIGITAL ALLY, INC., 14001 MARSHALL DRIVE, LENEXA KS 66215
Hoffmann Christian J. Iii director ONE RENAISSANCE SQUARE, TWO NORTH CENTRAL AVENUE, PHOENIX AZ 85004
Peng Han officer: Chief Operating Officer 9301 W 144TH TERRACE, OVERLAND PARK KS 66221
Stanton E Ross director, officer: Chairman, President, and CEO 15612 COLLEGE BLVD., LENEXA KS 66219
Daniel F Hutchins director 11900 COLLEGE BOULEVARD, SUITE 310, OVERLAND PARK KS 66210
Thomas J Heckman officer: CFO, Treasurer & Secretary 15612 COLLEGE BLVD., LENEXA KS 66219
Michael Caufield officer: VP of Strategic Development 15612 COLLEGE BLVD., LENEXA KS 66219
Leroy C Richie director 15612 COLLEGE BLVD., LENEXA KS 66219
Elliot M Kaplan director 9705 LOIRET BLVD., LENEXA KS 66219
Stephen Gans director, 10 percent owner 14850 NW 44TH COURT, OPA LOCKA FL 33054
Steven Phillips officer: Vice President of Engineering 9705 LOIRET BLVD., LENEXA KS 66219
Bernard A Bianchino director 9601 W. 156TH STREET, OVERLAND PARK KS 66221
Edward Smith officer: Vice President of Operations 7311 W 130TH STREET, SUITE 170, OVERLAND PARK KS 66213
Kenneth L Mccoy officer: Vice President of Marketing 7311 W. 130TH, SUITE 170, OVERLAND PARK KS 66213
Robert D Haler officer: Exec Vice Pres, of Product Dev 7311 WEST 130TH, SUITE 170, OVERLAND PARK KS 66213