Elixirr International PLC Corporate Call Transcript
Number one, it's about scaling existing accounts. Number two, it's about networking, leveraging each other's network, especially as we've acquired businesses that have new networks that we haven't tapped into yet. So that's a critical piece for driving organic growth. And third is the marketing, how we're getting out into the marketplace, what we're writing about, what we're talking about, what events we're going to, what events we hold, how do we scale our existing accounts.
We have a huge benefit when we're in the door. We get the chance to meet key decision makers, key influencers, key stakeholders. And what we do pretty religiously is we have an account call. We talk about how we're nurturing those relationships, and we track those actions very rigorously.
Second, we track opportunities. Hey, I was having lunch with so and so, and I heard that they might be thinking about a new strategy around this. Keeping our ear to the ground, having those client relationships, networking and then rigorously tracking those opportunities is how
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