Haypp Group AB (FRA:8QG0)

Q2 2026 Haypp Group AB (publ) Earnings Call Transcript

Aug 12, 2026 / 04:00 PM GMT

Release Date Price: €12.56 (+2.61%)

Transcript

Key Points

Positve

Fastest volume and sales year-on-year growth since IPO, with net sales up 27.7%.
Record-high gross margin of 19.5%, with gross profit up 29.2%.
Nicotine pouch volumes surged 45% year-on-year, with growth markets up 91%.
Active consumers reached an all-time high, up 24.4%, driven by a 74.2% increase in growth markets.
Core segment delivered steady growth with EBITDA up 33% to 87.9 million SEK, supporting cash generation.

Negative

Adjusted EBIT margin fell to 2.4% from 4.2% due to planned investments in the US and UK.
Growth segment EBITDA was negative at 32.5 million SEK, reflecting the investment phase.
Net debt increased sequentially, with leverage rising from 0.2x to around 1x net debt/EBITDA.
Price mix in nicotine pouches was negative, driven by manufacturer-led promotions in the US.
G&A costs rose significantly, mainly due to organizational build-out in the US and UK, pressuring near-term profitability.

Refinitiv StreetEvents Event Transcript
E D I T E D V E R S I O N

HAYPP.ST - Haypp Group AB (publ)
Q2 2026 Haypp Group AB (publ) Earnings Call
Aug 12, 2026 / 04:00PM GMT

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Presentation
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Unidentified_1 [1]
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Good morning and good afternoon, everyone, and welcome to Hype Group's Q2 results. My name is Gavin O'Dowd, and together with our CFO, Peter Dele, we will take you through today's presentation.

Starting at Slide 3, which is the agenda for today.

I will take you through an overview of Hype and the Q2 performance highlights, and Peter will take us through the consumer, financial and segment performances. Before handing back to me for progress on our key strategic priority markets and an outlook.

I would like to take you to Slide 5 to remind you of some of the heat dynamics around our business.

We are an online retailer of risk-reduced products with a strong focus on the heating patches, which as

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