ASOS PLC Capital Markets Event: Retail Transcript
Good afternoon, and welcome to our Capital Markets event today where we'll be showcasing the retail side of our business in a sort of parallel format with Q&A at the end. Of course, we won't be discussing any sales trends today, and, listen, I hope you really enjoy it.
So before I dive in, I just want to remind you of our ambition we set ourselves here at ASOS, where we're relentlessly focused on becoming the #1 destination for fashion-loving 20-somethings worldwide. And so to emphasize, it means we're not just a retailer. It means we're not just a platform. We are a destination, a destination at ASOS. A destination that's got 20-somethings covered for all their fashion needs, with all their favorite products and brands, a core place to hang out, with the best edit of fashion and experiences, experiences that are aspirational, authentic, inspiring, sometimes irreverent and sometimes playful.
Our mission is to become the #1 destination for fashion-loving 20-somethings, and we are led by a strategic framework that consists of 5 strategic priorities. These priorities have
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