Full Year 2025 Kogan.com Ltd Earnings Call Transcript

Aug 25, 2025 / 12:30AM GMT
Release Date Price: $4.45

Key Points

Positve
  • Kogan.com Ltd (ASX:KGN) significantly grew its customer base by 915,000, reaching a total of 3.5 million active customers, a 35% increase year on year.
  • Platform-based sales revenue increased by 24% to over $111 million, while Kogan.com products revenue grew by 15% to over $258 million.
  • Free cash flow increased by 40% to over $32 million, demonstrating strong financial health.
  • The company maintained a solid balance sheet with $42.1 million in cash and no debt.
  • Kogan Marketplace revenue rebounded strongly, up 34% to $29.4 million, driven by increased marketing investment and improved seller relationships.
Negative
  • Mighty Ape, a subsidiary of Kogan.com Ltd, faced operational challenges post-platform migration, leading to a 7% decline in gross sales and a 15% drop in gross profit.
  • Adjusted EBITDA for the group decreased by 8% to $36.8 million, primarily due to the underperformance of Mighty Ape.
  • The company recognized a $46.3 million goodwill impairment related to the Mighty Ape acquisition, impacting overall financial results.
  • Mighty Ape's inventory issues led to heavy discounting to clear stock, affecting profitability.
  • The transition to the new Kogan platform caused site stability problems and feature disruptions during critical sales periods, impacting Mighty Ape's performance.
Unidentified Company Representative

I'm about to press play again. Can you please tell me if this is coming through? Can you stay on the line? Yeah, I've just press play.

Ruslan Kogan
Kogan.com Ltd - Founder and Chief Executive Officer, Executive Director

Good morning everyone and thank you for joining us for the Kogan Group's FY25 results presentation. It's a pleasure to be here with David Shafer, our CFO, COO, and Executive Director, to share the results of what has been a strong year for the group, driven by the remarkable growth of Kogan.com.

This year, we significantly grew our customer base, scaled our platform businesses, strengthened our core product offering, and converted that momentum into stronger cash flow.

We welcomed 915,000 additional active customers, bringing the group total to $3.5 million, up 35% year on year. This strong customer growth benefited our revenue streams, Platform-based sales revenue increased 24% to over $111 million and Kogan.com products revenue grew 15% to over $258 million.

At the same time, we

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