Q4 2025 Whirlpool Corp Earnings Call Transcript
Key Points
- Whirlpool Corp (WHR) reported strong market share gains in North America during the second half of 2025, driven by successful new product launches.
- The KitchenAid Small Domestic Appliances (SDA) business achieved impressive double-digit growth rates with mid-teen operating margins.
- The company has identified over $150 million in cost actions for 2026, primarily focused on North America, to offset tariff headwinds.
- Whirlpool Corp (WHR) expects a less promotional environment in 2026, which should aid in margin expansion.
- The company is well-positioned to benefit from a potential multi-year housing recovery, which could drive increased demand for appliances.
- Whirlpool Corp (WHR) faced significant challenges in 2025, including absorbing approximately $300 million in tariffs without corresponding industry price adjustments.
- The North American business experienced intense promotional activity, negatively impacting operating margins.
- Existing home sales, a key driver for appliance demand, were at a 30-year low, affecting discretionary demand.
- The company reported a full-year ongoing EBIT margin of only 4.7%, reflecting the challenging operational environment.
- Free cash flow was negatively impacted by the timing of tariff payments and higher inventory levels necessary to support new products.
Good morning and welcome to Whirlpool Corporation's 4th quarter, 2025 earnings call. Today's call is being recorded. Joining me today are Mark Bitzer, our Chairman and Chief Executive Officer, Roxanne Warner, our Chief Financial Officer, Juan Carlos Fuente, our executive President of North America and Global Strategic Sourcing, and Ludovic Buffiz, our executive President of KitchenAid Small Appliances in Latin America. Our remarks today track with a presentation available on the investor section of our website at whirlpoolcorp.com.
Before we begin, I want to remind you that as we conduct this call, we will be making forward-looking statements to assist you in better understanding Whirlpool Corporation's future expectations. Our actual results could differ materially from the statements due to many factors discussed in our latest 10K, 10Q, and other periodic reports.
We also want to remind you that today's presentation includes non-GAAP measures outlined in further detail at the beginning of our presentation. We believe these measures are important indicators of our operations as they
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