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Also traded in: Germany

GuruFocus Financial Strength Rank measures how strong a company’s financial situation is. It is based on these factors

1. The debt burden that the company has as measured by its Interest coverage (current year).
2. Debt to revenue ratio. The lower, the better
3. Altman Z-score.

A company ranks high with financial strength is likely to withstand any business slowdowns and recessions.

Financial Strength

GuruFocus Profitability Rank ranks how profitable a company is and how likely the company’s business will stay that way. It is based on these factors:

1. Operating Margin
2. Trend of the Operating Margin (5-year average). The company with an uptrend profit margin has a higher rank.
••3. Consistency of the profitability
4. Piotroski F-Score
5. Predictability Rank•

The maximum rank is 10. A rank of 7 or higher means a higher profitability and may stay that way. A rank of 3 or lower indicates that the company has had trouble to make a profit.

Profitability Rank is not directly related to the Financial Strength Rank. But if a company is consistently profitable, its financial strength will be stronger.

Profitability & Growth

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» MM's 30-Y Financials


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Cash & Debt
Operating Cash Flow & Free Cash Flow
Operating Cash Flow & Net Income

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Business Description

Industry: Advertising & Marketing Services » Marketing Services  
Compare:ASX:IGL, ASX:QMS, BKK:MACO, TSE:4346, TSE:2185, TSE:4767, LSE:CMS, XTER:SZZ, LSE:CLL, XKRX:031330, OTCPK:STCBD, XKRX:230360, ASX:WLL, HKSE:06833, TSE:6175, NAS:MCHX, XSWX:MCHN, XPAR:ALATF, TSE:9233, LSE:NAH » details
Traded in other countries:2MM.Germany,
Headquarter Location:USA

Millennial Media Inc was incorporated under the laws of the State of Delaware on May 30, 2006. It is an independent mobile advertising platform company. It offers advertisers audience reach, targeting capabilities and deliver rich and engaging ad experiences to consumers on their mobile connected devices. The Company's proprietary technology and data platform, known as MYDAS, determines in real-time which ad to deliver, to whom and when, with the goal of optimizing the effectiveness of advertising campaigns regardless of device type or operating system. It helps developers and advertisers remove complexity from mobile advertising. It provides tools and services to developers that allow their apps to display banner ads, interactive rich media ads and video ads from its platform. By partnering with it, developers gain access to advertising campaigns from advertiser clients as well as smaller performance-based advertisers. Through its mMedia portal, developers can download and integrate its software development kits, or SDKs, into their apps at no cost to them. The Company offers developers sophisticated reporting and analytics through an integrated dashboard on its mMedia portal, which includes comprehensive ad revenue generation reports for their apps across all major mobile operating systems. It offers all developers support through its mMedia portal, as well as various webinars, blogs and, in some cases, support from account managers. It has 72 issued patents, including U.S. and international. The Company is subject to U.S. and foreign laws and regulations that are applicable to companies engaged in the business of advertising on mobile devices. The Company is also subject to privacy and data protection laws.



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Valuation & Return


More Statistics

Revenue (TTM) (Mil) $285.27
EPS (TTM) $ -1.37
Short Percentage of Float5.65%
52-Week Range $1.18 - 2.09
Shares Outstanding (Mil)141.64

Analyst Estimate

Dec15 Dec16 Dec17 Dec18
Revenue (Mil $) 270 274 294 365
EBIT (Mil $)
EBITDA (Mil $) -39 -12 5
EPS ($) -0.19 0.01 0.14 -0.01
EPS without NRI ($) -0.19 0.01 0.14 -0.01
EPS Growth Rate
(Future 3Y To 5Y Estimate)
Dividends per Share ($)

Piotroski F-Score Details

Piotroski F-Score: ----
Positive ROAN
Positive CFROAN
Higher ROA yoyN
Lower Leverage yoyN
Higher Current Ratio yoyN
Less Shares Outstanding yoyN
Higher Gross Margin yoyN
Higher Asset Turnover yoyN

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