Q2 2026 Credo Brands Marketing Ltd Earnings Call Transcript

Nov 10, 2025 / 09:00 AM GMT

Transcript

Key Points

Positve

Credo Brands Marketing Ltd (NSE:MUFTI) has launched Mufti 2.0, aiming to deliver a premium retail experience and strengthen brand storytelling.
The company opened 5 new premium flagship stores in strategic locations, enhancing its retail presence.
Sales through the company's website have more than doubled year-on-year in H1FY26, indicating strong digital growth.
Gross margin improved by approximately 2100 basis points year-on-year, reaching around 59%, driven by a change in product mix.
The company maintains a strong relationship with franchisees and MBO partners, ensuring receivables remain fully secured.

Negative

Credo Brands Marketing Ltd (NSE:MUFTI) faced soft demand and muted footfalls in the first half of the year.
Revenue declined due to temporary supply chain disruptions from Bangladesh, delaying product availability.
Working capital days increased to 217 days, reflecting current market conditions and slower stock liquidation.
The company is closing underperforming stores, which has affected revenue for H1FY26.
Profitability is expected to be lower in the forthcoming year due to increased marketing expenditures.

Refinitiv StreetEvents Event Transcript
E D I T E D V E R S I O N

CREO.NS - Credo Brands Marketing Ltd
Q2 2026 Credo Brands Marketing Ltd Earnings Call
Nov 10, 2025 / 09:00AM GMT

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Presentation
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Unidentified_1 [1]
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Ladies and gentlemen, good day and welcome to the Credo Brands Marketing Limited Q2 and H1FY26 earnings conference call. As a reminder, all participant lines will be in the listen-only mode, and there will be an opportunity for you to ask questions after the presentation concludes. Should you need assistance during the conference call, please signal an operator by pressing and then 0 on your touchstone phone.

Please note that this conference is being recorded.

This conference call may contain certain forward-looking statements about the company which are based on the beliefs, opinions, and expectations of the company as on the date of this call.

These statements are not the guarantee of future

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