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E D I T E D V E R S I O N
4911.T - Shiseido Co Ltd
Q2 2025 Shiseido Co Ltd Earnings Presentation
Aug 06, 2025 / NTS GMT
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Presentation
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Thank you very much. I will now explain our 2025 half year results. Please take a look at page 3.
The first half result and full year outlook. Our current top priority is to steadily implement our action plan and build a business structure that generates stable, profit.
There are 3 key highlights I would like to explain. First is the result of a structural reform continued from Q1 in Japan, in China, travel retail, the fixed cost reduction effort we have been working on since last year is clearly reflected in the first half figure.
Improving profitability and maintaining profit margins despite the declining net sales, as there was a few media coverage in America under the new leadership structure, we accelerated
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