Callidus Software Inc provides cloud-based sales, marketing, learning, and customer-experience products. The firm's services enable its customers to identify leads, train personnel, automate pricing, and streamline sales compensation. The company has clients in a variety of industries, but focuses on telecommunications, insurance, banking, and technology. CallidusCloud products are sold on a subscription basis, typically through annual and multiyear contracts. A large majority of the firm's revenue is generated in the United States and Canada, but Callidus has a sizable presence in Asia-Pacific and Europe.