Q2 2025 Hugo Boss AG Earnings Call Transcript
Key Points
- Hugo Boss AG (BOSSY) reported a 1% increase in group sales, totaling over EUR1 billion in Q2, marking an improvement from a 2% decline in Q1.
- EBIT rose by 15% to EUR81 million, resulting in an EBIT margin of 8.1%, an increase of 120 basis points compared to the prior year.
- BOSS Menswear revenues increased by 5% in Q2, highlighting the brand's strength and resilience.
- The digital business continued its growth trajectory with sales up 7%, driven by stronger digital sales through partners.
- The company maintained strict cost discipline, achieving a 3% reduction in operating expenses year over year, contributing to strong cost leverage.
- Global consumer sentiment remained subdued, and store traffic was under pressure in most markets.
- Revenues at BOSS Womenswear declined by 8%, and HUGO was down 12%, partly due to strategic adjustments.
- Sales in the Asia Pacific region declined by 5%, largely due to continued softness in China.
- Brick-and-mortar retail sales ended 1% below the prior year level, with muted consumer sentiment affecting overall performance.
- Free cash flow amounted to EUR138 million, slightly below the prior year level, due to higher cash outflows related to trade networking capital.
Ladies and gentlemen, welcome to the Q2 2025 results conference call and live webcast. I am Sandra, the chorus call operator. (Operator Instructions). The conference is being recorded. (Operator Instructions). The conference must not be recorded for publication or broadcast. At this time, it's my pleasure to hand over to Christian Stohr, Senior Vice President of Investor Relations.
Please go ahead, sir.
Thank you, Sandra, and good morning, ladies, and gentlemen. Warm welcome to our second quarter 2025 results presentation. Hosting our conference call today is Yves Muller, CFO and COO of HUGO BOSS. Before we begin, please be reminded that all growth rates related to revenue will be discussed on a currency-adjusted basis unless stated otherwise. (Event Instructions) And with that, let's get started. Yves, the floor is yours.
Thank you, Christian, and a warm welcome from and ladies and
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