eBay (BUE:EBAY) Customer Acquisition Cost (USD) : 0.00 (As of . 20)

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What is eBay Customer Acquisition Cost (USD)?

Customer Acquisition Cost (USD) is the cost of winning a customer to purchase a product/service. A lower Customer Acquisition Cost (CAC) is more competitive for e-commerce companies.

The historical rank and industry rank for eBay's Customer Acquisition Cost (USD) or its related term are showing as below:

BUE:EBAY's Customer Acquisition Cost (USD) is not ranked ^*
in the Retail - Cyclical industry.
Industry Median:
* Ranked among companies with meaningful Customer Acquisition Cost (USD) only.

eBay Customer Acquisition Cost (USD) Historical Data

The historical data trend for eBay's Customer Acquisition Cost (USD) can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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eBay Customer Acquisition Cost (USD) Chart

eBay (BUE:EBAY) Customer Acquisition Cost (USD) Explanation

Customer Acquisition Cost (USD), CAC, is the cost of convincing a potential customer to buy a product or service. Investors can determine a company’s profitability by looking at the difference between how much money can be extracted from customers and the costs of extracting it. Lower CAC is better since it directly reflects the profitability of a company. CAC can be improved by a successful marketing strategy, targeted advertising and media exposure.

The CAC can be calculated by dividing all the costs spent on acquiring more customers (marketing expenses) by the number of customers acquired in the period the money was spent.

eBay Customer Acquisition Cost (USD) Related Terms

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eBay (BUE:EBAY) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Cyclical » Retail - Cyclical » eBay Inc (BUE:EBAY) » Definitions » Customer Acquisition Cost (USD)

Comparable Companies

Traded in Other Exchanges

EBAY:USA EBAY:Mexico 1EBAY:Italy EBAd:UK 0R3D:UK EBA:Germany EBAY34:Brazil EBAY:Austria

Address

2025 Hamilton Avenue, San Jose, CA, USA, 95125

Website

https://www.ebay.com

EBay operates one of the largest e-commerce marketplaces in the world, with $74 billion in 2022 gross merchandise volume, or GMV, rendering the firm a top 10 global e-commerce company. eBay generates revenue from listing fees, advertising, revenue-sharing arrangements with service providers, and managed payments, with its platform connecting more than 132 million buyers and roughly 20 million sellers across almost 190 global markets at the end of 2022. eBay generates just north of 50% of its GMV in international markets, with a large presence in the U.K., Germany, and Australia.