Trip.com Group (HKSE:09961) Cyclically Adjusted Book per Share: HK$235.18 (As of Mar. 2026)

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HKSE:09961 Trip.com Group Ltd HKSE:09961
87 GF Score
Price HK$326.60
GF Value HK$588.39
Valuation Significantly Undervalued
! 2 Warning Signs
View Full Analysis

What is Trip.com Group Cyclically Adjusted Book per Share?

Trip.com Group HKSE:09961 +0.31% 87 Cyclically Adjusted Book per Share is HK$235.18 as of Mar. 2026. GuruFocus rates HKSE:09961 with a GF Score™ of 87/100 and a GF Value™ of HK$588.39 (Significantly Undervalued). The stock has 2 warning signs investors should review.

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Book per Share and the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted Book Value per Share of a company over the past 10 years.

Trip.com Group's adjusted book value per share for the three months ended in Mar. 2026 was HK$297.809. Add all the adjusted book value per share for the past 10 years together and divide the count will get our Cyclically Adjusted Book per Share, which is HK$235.18 for the trailing ten years ended in Mar. 2026.

During the past 12 months, Trip.com Group's average Cyclically Adjusted Book Growth Rate was 10.20% per year. During the past 3 years, the average Cyclically Adjusted Book Growth Rate was 11.80% per year. During the past 5 years, the average Cyclically Adjusted Book Growth Rate was 14.30% per year. During the past 10 years, the average Cyclically Adjusted Book Growth Rate was 22.80% per year. Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the Cyclically Adjusted Book Growth Rate using Cyclically Adjusted Book per Share data.

During the past 13 years, the highest 3-Year average Cyclically Adjusted Book Growth Rate of Trip.com Group was 47.20% per year. The lowest was 11.80% per year. And the median was 24.60% per year.

As of today (2026-09-07), Trip.com Group's current stock price is HK$326.60. Trip.com Group's Cyclically Adjusted Book per Share for the quarter that ended in Mar. 2026 was HK$235.18. Trip.com Group's Cyclically Adjusted PB Ratio of today is 1.39.

During the past 13 years, the highest Cyclically Adjusted PB Ratio of Trip.com Group was 10.56. The lowest was 1.05. And the median was 2.24.


Trip.com Group  (HKSE:09961) Cyclically Adjusted Book per Share Explanation

If a company grows much fast than inflation, Cyclically Adjusted Book per Share may underestimate the company's equity. Cyclically Adjusted PB Ratio can seem to be too high even the actual PB Ratio is low.

For the Cyclically Adjusted PB Ratio, the book value of the past 10 years are inflation-adjusted and averaged. The result is used for P/B calculation. Since it looks at the average over the last 10 years, the Cyclically Adjusted PB Ratio is also called CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted book value per share of a company over the past 10 years.

Trip.com Group's Cyclically Adjusted PB Ratio of today is calculated as

Cyclically Adjusted PB Ratio=Share Price/Cyclically Adjusted Book per Share
=326.60/235.18
=1.39

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

During the past 13 years, the highest Cyclically Adjusted PB Ratio of Trip.com Group was 10.56. The lowest was 1.05. And the median was 2.24.


Be Aware

Cyclically Adjusted PB Ratio works better for cyclical companies. It gives you a better idea on the company's real book value.


Trip.com Group Cyclically Adjusted Book per Share Related Terms


Trip.com Group Cyclically Adjusted Book per Share Historical Data

* Premium members only.

The historical data trend for Trip.com Group's Cyclically Adjusted Book per Share can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Trip.com Group Cyclically Adjusted Book per Share Chart

Trip.com Group Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted Book per Share
Get a 7-Day Free Trial Premium Member Only Premium Member Only 143.51 169.81 185.55 211.96 230.12

Trip.com Group Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Cyclically Adjusted Book per Share Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 216.86 223.49 234.83 230.12 235.18

HKSE:09961 vs CCL, VIK, EXPE: Cyclically Adjusted Book per Share Comparison

For the Travel Services subindustry, Trip.com Group's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Trip.com Group Cyclically Adjusted PB Ratio vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Trip.com Group's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where Trip.com Group's Cyclically Adjusted PB Ratio falls into.


HKSE:09961
87GF Score
Trip.com Group Ltd HKSE:09961
Cyclically Adjusted Book per Share is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Trip.com Group Cyclically Adjusted Book per Share Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Book per Share and the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted Book Value per Share of a company over the past 10 years.

What is Cyclically Adjusted Book per Share? How do we calculate Cyclically Adjusted Book per Share?

Cyclically Adjusted Book per Share is the average of the inflation adjusted Book Value per Share of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the Cyclically Adjusted Book per Share of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the book value per share from 2001 through 2010.

We adjusted the 2001 book value per share data with the total inflation from 2001 through 2010 to the equivalent book value in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart's book value is $1 a share in 2001, then the 2001's equivalent book value in 2010 is $1.4 a share. If Wal-Mart's book value is $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 book value in 2010 is $1.35. So on and so forth, you get the equivalent book value per share of past 10 years. Then you add them together and divided the sum by the count to get Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, Trip.com Group's adjusted Book Value per Share data for the three months ended in Mar. 2026 was:

Adj_Book= Book Value per Share /CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=297.809/330.2130*330.2130
=297.809

Current CPI (Mar. 2026) = 330.2130.

Trip.com Group Quarterly Data

Book Value per Share CPI Adj_Book
201606 141.633 241.018 194.048
201609 153.111 241.428 209.417
201612 156.278 241.432 213.746
201703 161.702 243.801 219.015
201706 173.606 244.955 234.031
201709 179.740 246.819 240.470
201712 185.887 246.524 248.991
201803 197.694 249.554 261.591
201806 198.272 251.989 259.821
201809 181.413 252.439 237.305
201812 178.129 251.233 234.127
201903 194.186 254.202 252.251
201906 188.060 256.143 242.442
201909 188.419 256.759 242.322
201912 194.208 256.974 249.558
202003 182.053 258.115 232.905
202006 179.971 257.797 230.525
202009 187.335 260.280 237.669
202012 198.395 260.474 251.513
202103 204.045 264.877 254.376
202106 209.210 271.696 254.269
202109 206.712 274.310 248.839
202112 209.402 278.802 248.016
202203 209.252 287.504 240.337
202206 200.084 296.311 222.976
202209 190.789 296.808 212.262
202212 194.079 296.797 215.930
202303 204.742 301.836 223.991
202306 199.152 305.109 215.538
202309 204.554 307.789 219.457
202312 207.490 306.746 223.364
202403 213.176 312.332 225.380
202406 215.769 314.175 226.784
202409 234.516 315.301 245.607
202412 232.976 315.605 243.759
202503 239.485 319.799 247.284
202506 248.240 322.561 254.129
202509 283.015 324.800 287.732
202512 290.727 324.054 296.253
202603 297.809 330.213 297.809

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.

What does a Cyclically Adjusted Book per Share of HK$235.18 mean?
Trip.com Group (HKSE:09961) has a Cyclically Adjusted Book per Share of HK$235.18 as of Mar. 2026. Cyclically adjusted book value per share represents the company's inflation-adjusted book value per share over a 10-year period. View historical data on Trip.com Group and its competitors.
Is Trip.com Group's Cyclically Adjusted Book per Share too high?
Trip.com Group's current Cyclically Adjusted Book per Share is HK$235.18. Overall, Trip.com Group has a GF Score™ of 87/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Trip.com Group's Cyclically Adjusted Book per Share compare to CCL and VIK?
Trip.com Group's Cyclically Adjusted Book per Share of HK$235.18 can be compared against companies in the Travel & Leisure industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted Book per Share for a Travel & Leisure company?
A good Cyclically Adjusted Book per Share depends on the Travel & Leisure industry context. However, Cyclically Adjusted Book per Share should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted Book per Share mean?
A high Cyclically Adjusted Book per Share can signal that a stock is expensive relative to its fundamentals. Cyclically adjusted book value per share represents the company's inflation-adjusted book value per share over a 10-year period. View historical data on Trip.com Group and its competitors. Trip.com Group's current Cyclically Adjusted Book per Share is HK$235.18. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Trip.com Group stock overvalued right now?
Based on GuruFocus' analysis, Trip.com Group (HKSE:09961) is currently considered Significantly Undervalued. The stock's GF Value™ is HK$588.39, compared to a current price of HK$326.60 — trading 44.5% below its estimated fair value. The current Cyclically Adjusted Book per Share is HK$235.18. Trip.com Group's overall GF Score™ is 87/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted Book per Share calculated?
Cyclically Adjusted Book per Share is calculated from a company's financial statements. For Trip.com Group (HKSE:09961), the current Cyclically Adjusted Book per Share is HK$235.18 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Trip.com Group (HKSE:09961) Overvalued in 2026?

Based on GuruFocus' analysis, Trip.com Group stock appears to be undervalued. The current stock price of HK$326.60 is trading 44.5% below its estimated GF Value™ of HK$588.39. GuruFocus considers Trip.com Group to be Significantly Undervalued.

Key valuation signals for HKSE:09961:

  • Cyclically Adjusted Book per Share: HK$235.18
  • GF Value™: HK$588.39 vs. price of HK$326.60 (44.5% below fair value)
  • GF Score™: 87/100 with 2 warning signs

No single metric tells the full story. See the HKSE:09961 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Trip.com Group Business Description

Address 30 Raffles Place, No. 29-01, Shanghai, SGP, 048622
Trip.com is the largest online travel agent in China and is positioned to benefit from the country's rising demand for higher-margin outbound travel as passport penetration is only 12% in China. The company generated about 79% of sales from accommodation reservations and transportation ticketing in 2024. The rest of revenue comes from package tours and corporate travel. Before the pandemic in 2019, the company generated 25% of revenue from international travel, which is important to its margin expansion. Most of sales come from its domestic platform, but the company is expanding its overseas business. The competes in a crowded OTA industry in China, including Meituan, Alibaba-backed Fliggy, Tongcheng, and Qunar. The company was founded in 1999 and listed on the Nasdaq in December 2003.
87GF Score

Get the complete analysis for HKSE:09961

Cyclically Adjusted Book per Share is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

HK$326.60
Price
HK$588.39
GF Value