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YouGov (STU:Y1G) Cyclically Adjusted PS Ratio : 6.71 (As of May. 28, 2024)


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What is YouGov Cyclically Adjusted PS Ratio?

As of today (2024-05-28), YouGov's current share price is €11.40. YouGov's Cyclically Adjusted Revenue per Share for the fiscal year that ended in Jul23 was €1.70. YouGov's Cyclically Adjusted PS Ratio for today is 6.71.

The historical rank and industry rank for YouGov's Cyclically Adjusted PS Ratio or its related term are showing as below:

STU:Y1G' s Cyclically Adjusted PS Ratio Range Over the Past 10 Years
Min: 1.74   Med: 6.08   Max: 15.84
Current: 6.8

During the past 13 years, YouGov's highest Cyclically Adjusted PS Ratio was 15.84. The lowest was 1.74. And the median was 6.08.

STU:Y1G's Cyclically Adjusted PS Ratio is ranked worse than
95.21% of 710 companies
in the Media - Diversified industry
Industry Median: 0.895 vs STU:Y1G: 6.80

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio. The Cyclically Adjusted Revenue per Share is the average of the inflation adjusted revenue per share of a company over the past 10 years.

YouGov's adjusted revenue per share data of for the fiscal year that ended in Jul23 was €2.684. Add all the adjusted revenue per share for the past 10 years together and divide 10 will get our Cyclically Adjusted Revenue per Share, which is €1.70 for the trailing ten years ended in Jul23.

Shiller PE for Stocks: The True Measure of Stock Valuation


YouGov Cyclically Adjusted PS Ratio Historical Data

The historical data trend for YouGov's Cyclically Adjusted PS Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

YouGov Cyclically Adjusted PS Ratio Chart

YouGov Annual Data
Trend Jul14 Jul15 Jul16 Jul17 Jul18 Jul19 Jul20 Jul21 Jul22 Jul23
Cyclically Adjusted PS Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 6.97 8.83 12.60 8.99 6.70

YouGov Semi-Annual Data
Jul14 Jan15 Jul15 Jan16 Jul16 Jan17 Jul17 Jan18 Jul18 Jan19 Jul19 Jan20 Jul20 Jan21 Jul21 Jan22 Jul22 Jan23 Jul23 Jan24
Cyclically Adjusted PS Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only - 8.99 - 6.70 -

Competitive Comparison of YouGov's Cyclically Adjusted PS Ratio

For the Advertising Agencies subindustry, YouGov's Cyclically Adjusted PS Ratio, along with its competitors' market caps and Cyclically Adjusted PS Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


YouGov's Cyclically Adjusted PS Ratio Distribution in the Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, YouGov's Cyclically Adjusted PS Ratio distribution charts can be found below:

* The bar in red indicates where YouGov's Cyclically Adjusted PS Ratio falls into.



YouGov Cyclically Adjusted PS Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PS Ratio takes the Revenue per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/S calculation. Because it considers this 10-year average, it's often referred to as the CAPS Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio.

YouGov's Cyclically Adjusted PS Ratio for today is calculated as

Cyclically Adjusted PS Ratio=Share Price/ Cyclically Adjusted Revenue per Share
=11.40/1.7
=6.71

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

YouGov's Cyclically Adjusted Revenue per Share for the fiscal year that ended in Jul23 is calculated as:

For example, YouGov's adjusted Revenue per Share data for the fiscal year that ended in Jul23 was:

Adj_RevenuePerShare=Revenue per Share/CPI of Jul23 (Change)*Current CPI (Jul23)
=2.684/129.0000*129.0000
=2.684

Current CPI (Jul23) = 129.0000.

YouGov Annual Data

Revenue per Share CPI Adj_RevenuePerShare
201407 0.821 99.600 1.063
201507 1.024 100.000 1.321
201607 0.978 100.900 1.250
201707 1.096 103.500 1.366
201807 1.167 105.900 1.422
201907 1.339 108.000 1.599
202007 1.498 109.200 1.770
202107 1.748 111.400 2.024
202207 2.323 121.200 2.473
202307 2.684 129.000 2.684

Add all the adjusted revenue per share together and divide 10 will get our Cyclically Adjusted Revenue per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.


YouGov  (STU:Y1G) Cyclically Adjusted PS Ratio Explanation

Compared with the regular PS Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PS Ratio smoothed out the fluctuations of revenue during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PS Ratio should give similar results to regular PS Ratio.


YouGov Cyclically Adjusted PS Ratio Related Terms

Thank you for viewing the detailed overview of YouGov's Cyclically Adjusted PS Ratio provided by GuruFocus.com. Please click on the following links to see related term pages.


YouGov (STU:Y1G) Business Description

Traded in Other Exchanges
Address
50 Featherstone Street, London, GBR, EC1Y 8RT
YouGov PLC is a market research agency company. Its suite of products consists of YouGov BrandIndex, YouGov Reports, and YouGov Profiles. Other services offered are YouGov Omnibus service and custom research by sector specialists. Segments in which the company operates include Data Products, Data Services, and Custom Research. Revenues are generated from market research services, syndicated services, non-syndicated services, and media buying. Geographically, it derives a majority of its revenue from the United States.

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