Moonpig Group (STU:769) EV-to-FCF: 11.92 (As of Jul. 09, 2026) — 28% Below Median


STU:769 Moonpig Group PLC STU:769
81 GF Score
Price €2.88
GF Value €2.67
Valuation Fairly Valued
! 2 Warning Signs
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What is Moonpig Group EV-to-FCF?

Moonpig Group STU:769 -4.00% 81 EV-to-FCF is 11.92 as of Jul. 09, 2026, which is 28% below its 10-year median of 16.48. GuruFocus rates STU:769 with a GF Score™ of 81/100 and a GF Value™ of €2.67 (Fairly Valued). The stock has 2 warning signs investors should review. Among 773 Retail - Cyclical companies, Moonpig Group ranks better than 55.11% on this metric.

EV-to-FCF is calculated as enterprise value divided by its free cash flow. As of today, Moonpig Group's Enterprise Value is €1,006.7 Mil. Moonpig Group's Free Cash Flow for the trailing twelve months (TTM) ended in Apr. 2026 was €84.5 Mil. Therefore, Moonpig Group's EV-to-FCF for today is 11.92.

The historical rank and industry rank for Moonpig Group's EV-to-FCF or its related term are showing as below:

STU:769' s EV-to-FCF Range Over the Past 10 Years
Min: 10.13   Med: 16.48   Max: 42.39
Current: 11.83

During the past 9 years, the highest EV-to-FCF of Moonpig Group was 42.39. The lowest was 10.13. And the median was 16.48.

STU:769's EV-to-FCF is ranked better than
55.11% of 773 companies
in the Retail - Cyclical industry
Industry Median: 13.74 vs STU:769: 11.83

EV-to-FCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.

As of today (2026-07-09), Moonpig Group's stock price is €2.88. Moonpig Group's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Apr. 2026 was €0.180. Therefore, Moonpig Group's PE Ratio (TTM) for today is 16.00.


Moonpig Group  (STU:769) EV-to-FCF Explanation

EV-to-FCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.

Moonpig Group's PE Ratio (TTM) for today is calculated as:

PE Ratio (TTM)=Share Price (Today)/Earnings per Share (Diluted) (TTM)
=2.88/0.180
=16.00

Moonpig Group's share price for today is €2.88.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Moonpig Group's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Apr. 2026 was €0.180.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Enterprise Value is used because it is a more complete measure in reflecting how much an investor pays when buying a company. Free Cash Flow is an important financial metric because it represents the actual amount of cash at a company's disposal. Companies with a low EV-to-FCF ratio, combined with a strong balance sheet are generally considered as undervalued.


Moonpig Group EV-to-FCF Related Terms


Moonpig Group EV-to-FCF Historical Data

* Premium members only.

The historical data trend for Moonpig Group's EV-to-FCF can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Moonpig Group EV-to-FCF Chart

Moonpig Group Annual Data
Trend Apr18 Apr19 Apr20 Apr21 Apr22 Apr23 Apr24 Apr25 Apr26
EV-to-FCF
Get a 7-Day Free Trial Premium Member Only 16.49 23.81 10.85 13.10 10.22

Moonpig Group Semi-Annual Data
Apr18 Apr19 Oct19 Apr20 Oct20 Apr21 Oct21 Apr22 Oct22 Apr23 Oct23 Apr24 Oct24 Apr25 Oct25 Apr26
EV-to-FCF Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 10.85 0.00 13.10 0.00 10.22

STU:769 vs CASY, WSM, DKS: EV-to-FCF Comparison

For the Specialty Retail subindustry, Moonpig Group's EV-to-FCF, along with its competitors' market caps and EV-to-FCF data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Moonpig Group EV-to-FCF vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, Moonpig Group's EV-to-FCF distribution charts can be found below:

* The bar in red indicates where Moonpig Group's EV-to-FCF falls into.


STU:769
81GF Score
Moonpig Group PLC STU:769
EV-to-FCF is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Moonpig Group EV-to-FCF Calculation

Moonpig Group's EV-to-FCF for today is calculated as:

EV-to-FCF=Enterprise Value (Today)/Free Cash Flow (TTM)
=1006.679/84.457
=11.92

Moonpig Group's current Enterprise Value is €1,006.7 Mil.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Moonpig Group's Free Cash Flow for the trailing twelve months (TTM) ended in Apr. 2026 was €84.5 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about EV-to-FCF →
What does a EV-to-FCF of 11.92 mean?
Moonpig Group (STU:769) has a EV-to-FCF of 11.92 as of Jul. 09, 2026. EV to FCF ratio is the company's enterprise value divided by free cash flow. View historical data on Moonpig Group and its competitors. This is 28% below median its historical median of 16.48. Over the past decade, Moonpig Group's EV-to-FCF has ranged from 10.13 to 42.39. According to the industry distribution chart, Moonpig Group ranks #347 out of 773 companies in the Retail - Cyclical industry, placing it in the top 44.9%.
Is Moonpig Group's EV-to-FCF too high?
Moonpig Group's current EV-to-FCF of 11.92 is 28% below median its 10-year median of 16.48. Over the past 10 years, this metric has ranged from a low of 10.13 to a high of 42.39. The Retail - Cyclical industry median EV-to-FCF is 13.74. Moonpig Group's value of 11.92 is 13.2% below this industry median. Based on the distribution chart, Moonpig Group ranks #347 out of 773 companies in the Retail - Cyclical industry, which is above the industry midpoint. Overall, Moonpig Group has a GF Score™ of 81/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Moonpig Group's EV-to-FCF compare to CASY and WSM?
According to the Retail - Cyclical industry distribution chart, Moonpig Group ranks #347 out of 773 companies for EV-to-FCF. This puts Moonpig Group in the upper half of its industry. The industry median EV-to-FCF is 13.74. Moonpig Group's value of 11.92 is 13.2% below this benchmark. Historically, Moonpig Group's own EV-to-FCF has ranged from 10.13 to 42.39 over the past decade. While the company's 10-year median is 16.48 vs. the industry median of 13.74, Moonpig Group has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EV-to-FCF for a Retail - Cyclical company?
The median EV-to-FCF among Retail - Cyclical companies is 13.74, based on 773 companies in the industry. Companies in the top quartile (top 25%) have a EV-to-FCF significantly above this median, while those in the bottom quartile fall well below. However, EV-to-FCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Moonpig Group's current EV-to-FCF of 11.92 is 13.2% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EV-to-FCF mean?
A high EV-to-FCF can signal that a stock is expensive relative to its fundamentals. EV to FCF ratio is the company's enterprise value divided by free cash flow. View historical data on Moonpig Group and its competitors. For the Retail - Cyclical industry, the median EV-to-FCF is 13.74 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Moonpig Group's current EV-to-FCF is 11.92, which is 28% below median its own 10-year median of 16.48. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Moonpig Group stock overvalued right now?
Based on GuruFocus' analysis, Moonpig Group (STU:769) is currently considered Fairly Valued. The stock's GF Value™ is €2.67, compared to a current price of €2.88 — trading 7.9% above its estimated fair value. The current EV-to-FCF is 11.92, which is 28% below median its 10-year median of 16.48 and 13.2% below the Retail - Cyclical industry median of 13.74. Moonpig Group's overall GF Score™ is 81/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EV-to-FCF calculated?
EV-to-FCF is calculated from a company's financial statements. For Moonpig Group (STU:769), the current EV-to-FCF is 11.92 as of Jul. 09, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Moonpig Group (STU:769) Overvalued in 2026?

Based on GuruFocus' analysis, Moonpig Group stock appears to be overvalued. The current stock price of €2.88 is trading 7.9% above its estimated GF Value™ of €2.67. GuruFocus considers Moonpig Group to be Fairly Valued.

Key valuation signals for STU:769:

  • EV-to-FCF: 11.92 (28% below median its 10-year median of 16.48)
  • GF Value™: €2.67 vs. price of €2.88 (7.9% above fair value)
  • GF Score™: 81/100 with 2 warning signs
  • Industry Position: 13.2% below the Retail - Cyclical median (#347 of 773)

No single metric tells the full story. See the STU:769 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Moonpig Group Business Description

Other Exchanges MOONl:UKMOON:UK769:Germany
Address 10 Back Hill, Herbal House, London, GBR, EC1R 5EN
Moonpig Group PLC operates in the gifting market. The company is an online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days, and Buyagift brands in the UK and the Greetz brand in the Netherlands. Its products and services include a range of cards, a curated range of gifts, personalization features, and next-day delivery offerings. The company's operating segments are Moonpig, which derives key revenue, Greetz, and Experiences. Geographically, the company generates maximum revenue from the United Kingdom and the rest from the Netherlands, Ireland, the United States, and Australia.
81GF Score

Get the complete analysis for STU:769

EV-to-FCF is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€2.88
Price
€2.67
GF Value