GURUFOCUS.COM » STOCK LIST » Communication Services » Media - Diversified » Rocket Fuel Inc (NAS:FUEL) » Definitions » Piotroski F-Score

Rocket Fuel (Rocket Fuel) Piotroski F-Score : 0 (As of Apr. 26, 2024)


View and export this data going back to 2013. Start your Free Trial

What is Rocket Fuel Piotroski F-Score?

The zones of discrimination were as such:

Good or high score = 7, 8, 9
Bad or low score = 0, 1, 2, 3

Rocket Fuel has an F-score of 5 indicating the company's financial situation is typical for a stable company.

The historical rank and industry rank for Rocket Fuel's Piotroski F-Score or its related term are showing as below:


Rocket Fuel Piotroski F-Score Historical Data

The historical data trend for Rocket Fuel's Piotroski F-Score can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Rocket Fuel Piotroski F-Score Chart

Rocket Fuel Annual Data
Trend Dec11 Dec12 Dec13 Dec14 Dec15 Dec16
Piotroski F-Score
Get a 7-Day Free Trial - - 3.00 3.00 5.00

Rocket Fuel Quarterly Data
Sep12 Dec12 Mar13 Jun13 Sep13 Dec13 Mar14 Jun14 Sep14 Dec14 Mar15 Jun15 Sep15 Dec15 Mar16 Jun16 Sep16 Dec16 Mar17 Jun17
Piotroski F-Score Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 3.00 5.00 5.00 5.00 5.00

How is the Piotroski F-Score calculated?

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

This Year (Jun17) TTM:Last Year (Jun16) TTM:
Net Income was -10.735 + -17.494 + -22.469 + -18.197 = $-68.9 Mil.
Cash Flow from Operations was 8.31 + 10.062 + -14.793 + 5.974 = $9.6 Mil.
Revenue was 109.72 + 124.83 + 95.172 + 90.747 = $420.5 Mil.
Gross Profit was 39.838 + 39.387 + 25.911 + 22.455 = $127.6 Mil.
Average Total Assets from the begining of this year (Jun16)
to the end of this year (Jun17) was
(302.501 + 305.903 + 302.701 + 266.743 + 251.525) / 5 = $285.8746 Mil.
Total Assets at the begining of this year (Jun16) was $302.5 Mil.
Long-Term Debt & Capital Lease Obligation was $4.7 Mil.
Total Current Assets was $178.5 Mil.
Total Current Liabilities was $183.1 Mil.
Net Income was -136.591 + -12.681 + -20.773 + -16.693 = $-186.7 Mil.

Revenue was 111.836 + 125.402 + 104.745 + 116.968 = $459.0 Mil.
Gross Profit was 48.058 + 54.722 + 42.101 + 45.649 = $190.5 Mil.
Average Total Assets from the begining of last year (Jun15)
to the end of last year (Jun16) was
(479.118 + 346.894 + 347.054 + 310.964 + 302.501) / 5 = $357.3062 Mil.
Total Assets at the begining of last year (Jun15) was $479.1 Mil.
Long-Term Debt & Capital Lease Obligation was $8.1 Mil.
Total Current Assets was $187.7 Mil.
Total Current Liabilities was $170.6 Mil.

*Note: If the latest quarterly/semi-annual/annual total assets data is 0, then we will use previous quarterly/semi-annual/annual data for all the items in the balance sheet.

Profitability

Question 1. Return on Assets (ROA)

Net income before extraordinary items for the year divided by Total Assets at the beginning of the year.

Score 1 if positive, 0 if negative.

Rocket Fuel's current Net Income (TTM) was -68.9. ==> Negative ==> Score 0.

Question 2. Cash Flow Return on Assets (CFROA)

Net cash flow from operating activities (operating cash flow) divided by Total Assets at the beginning of the year.

Score 1 if positive, 0 if negative.

Rocket Fuel's current Cash Flow from Operations (TTM) was 9.6. ==> Positive ==> Score 1.

Question 3. Change in Return on Assets

Compare this year's return on assets (1) to last year's return on assets.

Score 1 if it's higher, 0 if it's lower.

ROA (This Year)=Net Income/Total Assets (Jun16)
=-68.895/302.501
=-0.22775131

ROA (Last Year)=Net Income/Total Assets (Jun15)
=-186.738/479.118
=-0.38975367

Rocket Fuel's return on assets of this year was -0.22775131. Rocket Fuel's return on assets of last year was -0.38975367. ==> This year is higher. ==> Score 1.

Question 4. Quality of Earnings (Accrual)

Compare Cash flow return on assets (2) to return on assets (1)

Score 1 if CFROA > ROA, 0 if CFROA <= ROA.

Rocket Fuel's current Net Income (TTM) was -68.9. Rocket Fuel's current Cash Flow from Operations (TTM) was 9.6. ==> 9.6 > -68.9 ==> CFROA > ROA ==> Score 1.

Funding

Question 5. Change in Gearing or Leverage

Compare this year's gearing (long-term debt divided by average total assets) to last year's gearing.

Score 0 if this year's gearing is higher, 1 otherwise.

Gearing (This Year: Jun17)=Long-Term Debt & Capital Lease Obligation/Average Total Assets from Jun16 to Jun17
=4.722/285.8746
=0.01651773

Gearing (Last Year: Jun16)=Long-Term Debt & Capital Lease Obligation/Average Total Assets from Jun15 to Jun16
=8.148/357.3062
=0.02280397

Rocket Fuel's gearing of this year was 0.01651773. Rocket Fuel's gearing of last year was 0.02280397. ==> This year is lower or equal to last year. ==> Score 1.

Question 6. Change in Working Capital (Liquidity)

Compare this year's current ratio (current assets divided by current liabilities) to last year's current ratio.

Score 1 if this year's current ratio is higher, 0 if it's lower

Current Ratio (This Year: Jun17)=Total Current Assets/Total Current Liabilities
=178.5/183.123
=0.97475467

Current Ratio (Last Year: Jun16)=Total Current Assets/Total Current Liabilities
=187.668/170.564
=1.10027907

Rocket Fuel's current ratio of this year was 0.97475467. Rocket Fuel's current ratio of last year was 1.10027907. ==> Last year's current ratio is higher ==> Score 0.

Question 7. Change in Shares in Issue

Compare the number of shares in issue this year, to the number in issue last year.

Score 0 if there is larger number of shares in issue this year, 1 otherwise.

Rocket Fuel's number of shares in issue this year was 46.638. Rocket Fuel's number of shares in issue last year was 44.056. ==> There is larger number of shares in issue this year. ==> Score 0.

Efficiency

Question 8. Change in Gross Margin

Compare this year's gross margin (Gross Profit divided by sales) to last year's.

Score 1 if this year's gross margin is higher, 0 if it's lower.

Gross Margin (This Year: TTM)=Gross Profit/Revenue
=127.591/420.469
=0.30344924

Gross Margin (Last Year: TTM)=Gross Profit/Revenue
=190.53/458.951
=0.41514236

Rocket Fuel's gross margin of this year was 0.30344924. Rocket Fuel's gross margin of last year was 0.41514236. ==> Last year's gross margin is higher ==> Score 0.

Question 9. Change in asset turnover

Compare this year's asset turnover (total sales for the year divided by total assets at the beginning of the year) to last year's asset turnover ratio.

Score 1 if this year's asset turnover ratio is higher, 0 if it's lower

Asset Turnover (This Year)=Revenue/Total Assets at the Beginning of This Year (Jun16)
=420.469/302.501
=1.38997557

Asset Turnover (Last Year)=Revenue/Total Assets at the Beginning of Last Year (Jun15)
=458.951/479.118
=0.95790807

Rocket Fuel's asset turnover of this year was 1.38997557. Rocket Fuel's asset turnover of last year was 0.95790807. ==> This year's asset turnover is higher. ==> Score 1.

Evaluation

Piotroski F-Score= Que. 1+ Que. 2+ Que. 3+Que. 4+Que. 5+Que. 6+Que. 7+Que. 8+Que. 9
=0+1+1+1+1+0+0+0+1
=5

Good or high score = 7, 8, 9
Bad or low score = 0, 1, 2, 3

Rocket Fuel has an F-score of 5 indicating the company's financial situation is typical for a stable company.

Rocket Fuel  (NAS:FUEL) Piotroski F-Score Explanation

The developer of the system is Joseph D. Piotroski is relatively unknown accounting professor who shuns publicity and rarely gives interviews.

He graduated from the University of Illinois with a B.S. in accounting in 1989, received an M.B.A. from Indiana University in 1994. Five years later, in 1999, after earning a Ph.D. in accounting from the University of Michigan, he became an associate professor of accounting at the University of Chicago.

In 2000, he wrote a research paper called "Value Investing: The Use of Historical Financial Statement Information to Separate Winners from Losers" (pdf).

He wanted to see if he can develop a system (using a simple nine-point scoring system) that can increase the returns of a strategy of investing in low price to book (referred to in the paper as high book to market) value companies.

What he found was something that exceeded his most optimistic expectations.

Buying only those companies that scored highest (8 or 9) on his nine-point scale, or F-Score as he called it, over the 20 year period from 1976 to 1996 led to an average out-performance over the market of 13.4%.

Even more impressive were the results of a strategy of investing in the highest F-Score companies (8 or 9) and shorting companies with the lowest F-Score (0 or 1).

Over the same period from 1976 to 1996 (20 years) this strategy led to an average yearly return of 23%, substantially outperforming the average S&P 500 index return of 15.83% over the same period.


Rocket Fuel Piotroski F-Score Related Terms

Thank you for viewing the detailed overview of Rocket Fuel's Piotroski F-Score provided by GuruFocus.com. Please click on the following links to see related term pages.


Rocket Fuel (Rocket Fuel) Business Description

Traded in Other Exchanges
N/A
Address
Rocket Fuel Inc is a US-based technology company focusing on digital marketing. The company offers a predictive marketing platform designed to help marketers and their agencies connect with consumers through digital media. Services provided by the company are organized into two platforms Demand Side Platform (DSP) and Data Management Platform (DMP). The integrated platform of DSP plus DMP solutions are designed to deliver and optimize media spend to engage consumers across addressable channels-including display, mobile, video, social, and television, and across addressable devices, including tablets, personal computers, set-top boxes, television, and mobile phones. The company operates its business in the US and other countries. Most of the company's revenue is generated from the US.
Executives
Susan L Bostrom director
John Jasper Lewis director C/O NIELSEN N.V., 85 BROAD STREET, NEW YORK NY 10004
Codd Ronald E F director C/O INTERWOVEN INC, 803 11TH AVE, SUNNYVALE CA 94089
Clark M Kokich director 506 SECOND AVE 9TH FLOOR, SEATTLE WA 98104
William W. Ericson director, 10 percent owner 777 MARINERS ISLAND BOULEVARD, SUITE 550, SAN MATEO CA 94404
Jonathan D Feiber 10 percent owner 3000 SAND HILL ROAD BLDG 1, MENLO PARK CA 94025
Mdv Ix Lp 10 percent owner 777 MARINERS ISLAND BOULEVARD, SUITE 550, SAN MATEO CA 94404
Ninth Mdv Partners, L.l.c. 10 percent owner 777 MARINERS ISLAND BOULEVARD, SUITE 550, SAN MATEO CA 94404
Henrik Gerdes officer: Interim CFO 1900 SEAPORT BLVD, REDWOOD CITY CA 94063
Rex S Jackson officer: Chief Financial Officer C/O SYMYX TECHNOLOGIES, INC., 3100 CENTRAL EXPRESSWAY, SANTA CLARA CA 95051
Cal R Hoagland officer: Interim CFO 15827 POPPY LANE, MONTE SERENO CA 95030

Rocket Fuel (Rocket Fuel) Headlines