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SunTrust Banks (FRA:SUU) Goodwill : €5,749 Mil (As of Sep. 2019)


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What is SunTrust Banks Goodwill?

A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. SunTrust Banks's goodwill for the quarter that ended in Sep. 2019 was €5,749 Mil.


SunTrust Banks Goodwill Historical Data

The historical data trend for SunTrust Banks's Goodwill can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

SunTrust Banks Goodwill Chart

SunTrust Banks Annual Data
Trend Dec09 Dec10 Dec11 Dec12 Dec13 Dec14 Dec15 Dec16 Dec17 Dec18
Goodwill
Get a 7-Day Free Trial Premium Member Only Premium Member Only 5,139.31 5,817.37 6,007.48 5,349.70 5,564.95

SunTrust Banks Quarterly Data
Dec14 Mar15 Jun15 Sep15 Dec15 Mar16 Jun16 Sep16 Dec16 Mar17 Jun17 Sep17 Dec17 Mar18 Jun18 Sep18 Dec18 Mar19 Jun19 Sep19
Goodwill Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 5,425.67 5,564.95 5,602.94 5,602.94 5,748.55

SunTrust Banks Goodwill Calculation

A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. Goodwill is considered an intangible asset because it is not a physical asset like buildings or equipment. The goodwill account can be found in the assets portion of a company's balance sheet.


SunTrust Banks  (FRA:SUU) Goodwill Explanation

Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets.

It is calculated by dividing goodwill by total assets.

SunTrust Banks's Goodwill-to-Asset Ratio for the fiscal year that ended in Dec. 2018 is calculated as

Goodwill-to-Asset (A: Dec. 2018 )=Goodwill/Total Assets
=5564.949/189462.297
=0.03

SunTrust Banks's Goodwill-to-Asset Ratio for the quarter that ended in Sep. 2019 is calculated as

Goodwill-to-Asset (Q: Sep. 2019 )=Goodwill/Total Assets
=5748.548/206450.144
=0.03

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

If the goodwill-to-asset ratio increases, it can mean that the company is recording a proportionately higher amount of goodwill, assuming total assets are remaining constant. It is generally good to see a company increasing its assets regularly; however, if these increases are coming from intangible assets, such as goodwill, the increases may not be as good.

Increases in the goodwill-to-asset ratio might suggest that a company has been aggressively acquiring other firms or has seen its tangible assets decrease in value. When a large portion of total assets are attributable to intangible assets (such as goodwill), the company may be at risk of having that portion of its asset base wiped out quickly if it must record any goodwill impairments. Decreases in the goodwill-to-assets ratio suggest that the company has either written down some goodwill or increased its tangible assets.

Asset needs vary from industry to industry. This is why comparing goodwill-to-assets ratios is generally most meaningful among companies within the same industry. By comparing a company's goodwill to assets ratio to those of other companies within the same industry, investors can get a feel for how a company is managing its goodwill.


SunTrust Banks Goodwill Related Terms

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SunTrust Banks (FRA:SUU) Business Description

Traded in Other Exchanges
N/A
Address
303 Peachtree Street, North East, Atlanta, GA, USA, 30308
SunTrust Banks, headquartered in Atlanta, comprises commercial, corporate, and retail banking operations. SunTrust's corporate and investment banking arm is under the SunTrust Robinson Humphrey brand. The vast majority of SunTrust's deposits are in seven Southeastern U.S. states and the District of Columbia.

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