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BNN Technology (LSE:BNN) Gross Profit : £1.73 Mil (TTM As of Jun. 2017)


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What is BNN Technology Gross Profit?

BNN Technology's gross profit for the six months ended in Jun. 2017 was £1.10 Mil. BNN Technology's gross profit for the trailing twelve months (TTM) ended in Jun. 2017 was £1.73 Mil.

Gross Margin % is calculated as gross profit divided by its revenue. BNN Technology's gross profit for the six months ended in Jun. 2017 was £1.10 Mil. BNN Technology's Revenue for the six months ended in Jun. 2017 was £4.63 Mil. Therefore, BNN Technology's Gross Margin % for the quarter that ended in Jun. 2017 was 23.67%.

BNN Technology had a gross margin of 23.67% for the quarter that ended in Jun. 2017 => Competition eroding margins


BNN Technology Gross Profit Historical Data

The historical data trend for BNN Technology's Gross Profit can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

BNN Technology Gross Profit Chart

BNN Technology Annual Data
Trend Dec11 Dec12 Dec13 Dec14 Dec15 Dec16
Gross Profit
Get a 7-Day Free Trial 0.71 0.99 5.60 1.22 0.93

BNN Technology Semi-Annual Data
Dec11 Dec12 Dec13 Jun14 Dec14 Jun15 Dec15 Jun16 Dec16 Jun17
Gross Profit Get a 7-Day Free Trial Premium Member Only Premium Member Only 1.17 0.05 0.30 0.63 1.10

Competitive Comparison of BNN Technology's Gross Profit

For the Internet Content & Information subindustry, BNN Technology's Gross Profit, along with its competitors' market caps and Gross Profit data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


BNN Technology's Gross Profit Distribution in the Interactive Media Industry

For the Interactive Media industry and Communication Services sector, BNN Technology's Gross Profit distribution charts can be found below:

* The bar in red indicates where BNN Technology's Gross Profit falls into.



BNN Technology Gross Profit Calculation

Gross Profit is the different between the sale prices and the cost of buying or producing the goods.

BNN Technology's Gross Profit for the fiscal year that ended in Dec. 2016 is calculated as

Gross Profit (A: Dec. 2016 )=Revenue - Cost of Goods Sold
=2.064 - 1.138
=0.93

BNN Technology's Gross Profit for the quarter that ended in Jun. 2017 is calculated as

Gross Profit (Q: Jun. 2017 )=Revenue - Cost of Goods Sold
=4.627 - 3.532
=1.10

Gross Profit for the trailing twelve months (TTM) ended in Jun. 2017 adds up the semi-annually data reported by the company within the most recent 12 months, which was £1.73 Mil.

Gross Profit is the numerator in the calculation of Gross Margin.

BNN Technology's Gross Margin % for the quarter that ended in Jun. 2017 is calculated as

Gross Margin % (Q: Jun. 2017 )=Gross Profit (Q: Jun. 2017 ) / Revenue (Q: Jun. 2017 )
=(Revenue - Cost of Goods Sold) / Revenue
=1.10 / 4.627
=23.67 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.


BNN Technology  (LSE:BNN) Gross Profit Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

BNN Technology had a gross margin of 23.67% for the quarter that ended in Jun. 2017 => Competition eroding margins


BNN Technology Gross Profit Related Terms

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BNN Technology (LSE:BNN) Business Description

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BNN Technology PLC is a digital content and payment services company from China. The company provides software technology to its client for online payments and on mobile apps. It also engages in the development of digital content for both online and mobile. The organizational business is spread across over 10 provinces in China. BNN also has a joint venture with the Heilongjiang Provincial Sports Bureau (HSB) providing support services to all of HSB's commercial activities. The firm's digital business generates the majority of its revenues.

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