GURUFOCUS.COM » STOCK LIST » Technology » Software » Cision Ltd (NYSE:CISN) » Definitions » Gross Margin %

Cision (Cision) Gross Margin % : 65.85% (As of Sep. 2019)


View and export this data going back to 2015. Start your Free Trial

What is Cision Gross Margin %?

Gross Margin % is calculated as gross profit divided by its revenue. Cision's Gross Profit for the three months ended in Sep. 2019 was $122.2 Mil. Cision's Revenue for the three months ended in Sep. 2019 was $185.7 Mil. Therefore, Cision's Gross Margin % for the quarter that ended in Sep. 2019 was 65.85%.


The historical rank and industry rank for Cision's Gross Margin % or its related term are showing as below:


CISN's Gross Margin % is not ranked *
in the Software industry.
Industry Median: 41.685
* Ranked among companies with meaningful Gross Margin % only.

Cision had a gross margin of 65.85% for the quarter that ended in Sep. 2019 => Durable competitive advantage

The 5-Year average Growth Rate of Gross Margin for Cision was 0.00% per year.


Cision Gross Margin % Historical Data

The historical data trend for Cision's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Cision Gross Margin % Chart

Cision Annual Data
Trend Dec15 Dec16 Dec17 Dec18
Gross Margin %
- - 68.20 63.47

Cision Quarterly Data
Jul15 Dec15 Mar16 Jun16 Sep16 Dec16 Mar17 Jun17 Sep17 Dec17 Mar18 Jun18 Sep18 Dec18 Mar19 Jun19 Sep19
Gross Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 60.97 64.28 64.45 63.89 65.85

Competitive Comparison of Cision's Gross Margin %

For the Software - Application subindustry, Cision's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Cision's Gross Margin % Distribution in the Software Industry

For the Software industry and Technology sector, Cision's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Cision's Gross Margin % falls into.



Cision Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Cision's Gross Margin for the fiscal year that ended in Dec. 2018 is calculated as

Gross Margin % (A: Dec. 2018 )=Gross Profit (A: Dec. 2018 ) / Revenue (A: Dec. 2018 )
=463.6 / 730.373
=(Revenue - Cost of Goods Sold) / Revenue
=(730.373 - 266.792) / 730.373
=63.47 %

Cision's Gross Margin for the quarter that ended in Sep. 2019 is calculated as


Gross Margin % (Q: Sep. 2019 )=Gross Profit (Q: Sep. 2019 ) / Revenue (Q: Sep. 2019 )
=122.2 / 185.653
=(Revenue - Cost of Goods Sold) / Revenue
=(185.653 - 63.408) / 185.653
=65.85 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.


Cision  (NYSE:CISN) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Cision had a gross margin of 65.85% for the quarter that ended in Sep. 2019 => Durable competitive advantage


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


Cision Gross Margin % Related Terms

Thank you for viewing the detailed overview of Cision's Gross Margin % provided by GuruFocus.com. Please click on the following links to see related term pages.


Cision (Cision) Business Description

Traded in Other Exchanges
N/A
Address
130 East Randolph Street, 7th Floor, Chicago, IL, USA, 60601
Cision Ltd is a media communication technology and analytics company. It has created Cision Communications Cloud, an earned media cloud-based platform. Its solutions also include PR Newswire, Gorkana, PRWeb, Help a Reporter Out (HARO) and iContact.
Executives
David J Krantz director 5445 TRIANGLE PARKWAY, SUITE 400, PEACHTREE CORNERS 2Q 30092
Mark Ein director
L. Dyson Dryden director 305 WEST PENNSYLVANIA AVENUE, TOWSON MD 21204
Susan Vobejda director 130 EAST RANDOLPH STREET, 7TH FLOOR, CHICAGO IL 60601
Stuart J Yarbrough director 303 PERIMETER CENTER NORTH, SUITE 600, ATLANTA GA 30346