Tongcheng Travel HoldingsFRA:TEM +0.76%86 PB Ratio is 1.09 as of Jul. 03, 2026, which is 46% below its 10-year median of 2.03. GuruFocus rates FRA:TEM with a GF Score™ of 86/100 and a GF Value™ of €2.79 (Possible Value Trap). The stock has 3 warning signs investors should review. Among 793 Travel & Leisure companies, Tongcheng Travel Holdings ranks better than 61.16% on this metric.
Tongcheng Travel Holdings Ltd stock PB Ratio (=1.09) is close to 10-year low of 1.09.
The historical rank and industry rank for Tongcheng Travel Holdings's PB Ratio or its related term are showing as below:
FRA:TEM'
s PB Ratio Range Over the Past 10 Years
Min: 1.09 Med: 2.03 Max: 2.93
Current: 1.09
During the past 11 years, Tongcheng Travel Holdings's highest PB Ratio was 2.93. The lowest was 1.09. And the median was 2.03.
FRA:TEM's PB Ratio is ranked better than 61.16% of 793
companies
in the Travel & Leisure industry
Industry Median: 1.5
vs FRA:TEM: 1.09
During the past 12 months, Tongcheng Travel Holdings's average Book Value Per Share Growth Rate was 17.60% per year.
During the past 3 years, the average Book Value Per Share Growth Rate was 10.60% per year.
During the past 5 years, the average Book Value Per Share Growth Rate was 5.90% per year.
During the past 11 years, the highest 3-Year average Book Value Per Share Growth Rate of Tongcheng Travel Holdings was 119.50% per year. The lowest was 2.90% per year. And the median was 7.20% per year.
Back to Basics: PB Ratio
Tongcheng Travel Holdings (FRA:TEM) PB Ratio Explanation
The PB Ratio works the best for the businesses that earn most of their profit from their assets, e.g. banks and insurance companies.
Be Aware
Some businesses have very light assets, such as software companies or insurance agencies. The PB Ratio does not work well for these companies. Some companies even have negative equity, so the PB Ratio cannot be applied to them.
Tongcheng Travel Holdings PB Ratio Related Terms
Tongcheng Travel Holdings PB Ratio Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Travel Services subindustry, Tongcheng Travel Holdings's PB Ratio, along with its competitors' market caps and PB Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Tongcheng Travel Holdings PB Ratio vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Tongcheng Travel Holdings's PB Ratio distribution charts can be found below:
* The bar in red indicates where Tongcheng Travel Holdings's PB Ratio falls into.
The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. It is a ratio widely used to value stocks.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
It can also be calculated from the numbers for the whole company:
A closely related ratio is called Price-to-Tangible-Book. The difference between Price-to-Tangible-Book and PB Ratio is that book value other than intangibles are used in the calculation.
Tongcheng Travel Holdings (FRA:TEM) has a PB Ratio of 1.09 as of Jul. 03, 2026. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on Tongcheng Travel Holdings and its competitors. This is 46% below median its historical median of 2.03. Over the past decade, Tongcheng Travel Holdings' PB Ratio has ranged from 1.09 to 2.93. According to the industry distribution chart, Tongcheng Travel Holdings ranks #308 out of 793 companies in the Travel & Leisure industry, placing it in the top 38.8%.
Is Tongcheng Travel Holdings' PB Ratio too high?
Tongcheng Travel Holdings' current PB Ratio of 1.09 is 46% below median its 10-year median of 2.03. Over the past 10 years, this metric has ranged from a low of 1.09 to a high of 2.93. The Travel & Leisure industry median PB Ratio is 1.50. Tongcheng Travel Holdings' value of 1.09 is 27.3% below this industry median. Based on the distribution chart, Tongcheng Travel Holdings ranks #308 out of 793 companies in the Travel & Leisure industry, which is above the industry midpoint. Overall, Tongcheng Travel Holdings has a GF Score™ of 86/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Tongcheng Travel Holdings' PB Ratio compare to BKNG and ABNB?
According to the Travel & Leisure industry distribution chart, Tongcheng Travel Holdings ranks #308 out of 793 companies for PB Ratio. This puts Tongcheng Travel Holdings in the upper half of its industry. The industry median PB Ratio is 1.50. Tongcheng Travel Holdings' value of 1.09 is 27.3% below this benchmark. Historically, Tongcheng Travel Holdings' own PB Ratio has ranged from 1.09 to 2.93 over the past decade. While the company's 10-year median is 2.03 vs. the industry median of 1.50, Tongcheng Travel Holdings has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PB Ratio for a Travel & Leisure company?
The median PB Ratio among Travel & Leisure companies is 1.50, based on 793 companies in the industry. Companies in the top quartile (top 25%) have a PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Tongcheng Travel Holdings's current PB Ratio of 1.09 is 27.3% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PB Ratio mean?
A high PB Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on Tongcheng Travel Holdings and its competitors. For the Travel & Leisure industry, the median PB Ratio is 1.50 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Tongcheng Travel Holdings's current PB Ratio is 1.09, which is 46% below median its own 10-year median of 2.03. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Tongcheng Travel Holdings stock overvalued right now?
Based on GuruFocus' analysis, Tongcheng Travel Holdings (FRA:TEM) is currently considered Possible Value Trap. The stock's GF Value™ is €2.79, compared to a current price of €1.33 — trading 52.3% below its estimated fair value. The current PB Ratio is 1.09, which is 46% below median its 10-year median of 2.03 and 27.3% below the Travel & Leisure industry median of 1.50. Tongcheng Travel Holdings' overall GF Score™ is 86/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PB Ratio calculated?
PB Ratio is calculated from a company's financial statements. For Tongcheng Travel Holdings (FRA:TEM), the current PB Ratio is 1.09 as of Jul. 03, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Tongcheng Travel Holdings (FRA:TEM) Overvalued in 2026?
Based on GuruFocus' analysis, Tongcheng Travel Holdings stock appears to be undervalued.
The current stock price of €1.33 is trading 52.3% below its estimated GF Value™ of €2.79.
GuruFocus considers Tongcheng Travel Holdings to be Possible Value Trap.
Key valuation signals for FRA:TEM:
PB Ratio: 1.09 (46% below median its 10-year median of 2.03)
GF Value™: €2.79 vs. price of €1.33 (52.3% below fair value)
Industry Position: 27.3% below the Travel & Leisure median (#308 of 793)
No single metric tells the full story. See the FRA:TEM stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Tongcheng Travel is an online travel agency platform that provides booking services for hotel and ticketing in China. It generated 84% of its revenue from accommodation reservations and transportation ticketing in 2023. The rest came from advertising and in-house software sales. The platform provides both online and offline services in the form of call centers and travel kiosks. Tongcheng Travel was formed from the merger of Tongcheng Network and eLong in 2018. It is currently 21.38% owned by Tencent and 20.86% by Trip.com. Tongcheng targets lower-tier cities and as of 2021, 86.7% of its users are from non-first-tier cities in China and 61.7% of new paying users on Weixin were from Tier 3 or below cities in China. The company competes with Trip.com, Alibaba's Fliggy, and Meituan.
86GF Score
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