CHSN (Chanson International Holding) ROC %: -2.38% (As of Dec. 2025)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

CHSN Chanson International Holding CHSN
59 GF Score
Price $1.01
GF Value $254.83
Valuation Possible Value Trap
! 8 Warning Signs
View Full Analysis

What is Chanson International Holding ROC %?

Chanson International Holding CHSN +0.39% 59 ROC % is -2.38% as of Dec. 2025. GuruFocus rates CHSN with a GF Score™ of 59/100 and a GF Value™ of $254.83 (Possible Value Trap). The stock has 8 warning signs investors should review.

ROC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROIC %. Chanson International Holding's annualized return on capital (ROC %) for the quarter that ended in Dec. 2025 was -2.38%.

As of today (2026-09-07), Chanson International Holding's WACC % is -2.33%. Chanson International Holding's ROC % is -2.70% (calculated using TTM income statement data). Chanson International Holding earns returns that do not match up to its cost of capital. It will destroy value as it grows.


Chanson International Holding  (NAS:CHSN) ROC % Explanation

ROC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROIC %. The reason book values of debt and equity are used is because the book values are the capital the company received when issuing the debt or receiving the equity investments.

There are four key components to this definition. The first is the use of operating income or EBIT rather than net income in the numerator. The second is the tax adjustment to this operating income or EBIT, computed as a hypothetical tax based on an effective or marginal tax rate. The third is the use of book values for invested capital, rather than market values. The final is the timing difference; the capital invested is from the end of the prior year whereas the operating income or EBIT is the current year's number.

Why is ROC % important?

Because it costs money to raise capital. A firm that generates higher returns on investment than it costs the company to raise the capital needed for that investment is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases, whereas a firm that earns returns that do not match up to its cost of capital will destroy value as it grows.

As of today, Chanson International Holding's WACC % is -2.33%. Chanson International Holding's ROC % is -2.70% (calculated using TTM income statement data). Chanson International Holding earns returns that do not match up to its cost of capital. It will destroy value as it grows.


Be Aware

Like ROE % and ROA %, ROC % is calculated with only 12 months of data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective.


Chanson International Holding ROC % Related Terms


Chanson International Holding ROC % Historical Data

* Premium members only.

The historical data trend for Chanson International Holding's ROC % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Chanson International Holding ROC % Chart

Chanson International Holding Annual Data
Trend Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
ROC %
Get a 7-Day Free Trial -1.66 -4.83 -0.37 -1.26 -2.35

Chanson International Holding Semi-Annual Data
Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
ROC % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -3.53 -0.72 0.17 -6.83 -2.38
CHSN
59GF Score
Chanson International Holding CHSN
ROC % is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Chanson International Holding ROC % Calculation

Chanson International Holding's annualized Return on Capital (ROC %) for the fiscal year that ended in Dec. 2025 is calculated as:

ROC % (A: Dec. 2025 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (A: Dec. 2024 ) + Invested Capital (A: Dec. 2025 ))/ count )
=-1.887 * ( 1 - 28.24% )/( (34.541 + 80.873)/ 2 )
=-1.3541112/57.707
=-2.35 %

where

Chanson International Holding's annualized Return on Capital (ROC %) for the quarter that ended in Dec. 2025 is calculated as:

ROC % (Q: Dec. 2025 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (Q: Jun. 2025 ) + Invested Capital (Q: Dec. 2025 ))/ count )
=-1.394 * ( 1 - 0.96% )/( (35.196 + 80.873)/ 2 )
=-1.3806176/58.0345
=-2.38 %

where

Note: The Operating Income data used here is two times the semi-annual (Dec. 2025) data. The tax rate is limited to between 0% and 100%.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about ROC % →
What does a ROC % of -2.38% mean?
Chanson International Holding (CHSN) has a ROC % of -2.38% as of Dec. 2025. Return on capital is the ratio of current-period net income to average two-period capital. View historical data on Chanson International Holding and its competitors.
Is Chanson International Holding's ROC % too high?
Chanson International Holding's current ROC % is -2.38%. Overall, Chanson International Holding has a GF Score™ of 59/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Chanson International Holding's ROC % compare to TWNPQ and FATAQ?
Chanson International Holding's ROC % of -2.38% can be compared against companies in the Restaurants industry. The industry median ROC % is 4.13. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROC % for a Restaurants company?
The median ROC % among Restaurants companies is 4.13, based on 357 companies in the industry. Companies in the top quartile (top 25%) have a ROC % significantly above this median, while those in the bottom quartile fall well below. However, ROC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROC % mean?
A high ROC % can signal that a stock is expensive relative to its fundamentals. Return on capital is the ratio of current-period net income to average two-period capital. View historical data on Chanson International Holding and its competitors. For the Restaurants industry, the median ROC % is 4.13 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Chanson International Holding's current ROC % is -2.38%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Chanson International Holding stock overvalued right now?
Based on GuruFocus' analysis, Chanson International Holding (CHSN) is currently considered Possible Value Trap. The stock's GF Value™ is $254.83, compared to a current price of $1.01 — trading 99.6% below its estimated fair value. The current ROC % is -2.38%. Chanson International Holding's overall GF Score™ is 59/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROC % calculated?
ROC % is calculated from a company's financial statements. For Chanson International Holding (CHSN), the current ROC % is -2.38% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Chanson International Holding (CHSN) Overvalued in 2026?

Based on GuruFocus' analysis, Chanson International Holding stock appears to be undervalued. The current stock price of $1.01 is trading 99.6% below its estimated GF Value™ of $254.83. GuruFocus considers Chanson International Holding to be Possible Value Trap.

Key valuation signals for CHSN:

  • ROC %: -2.38%
  • GF Value™: $254.83 vs. price of $1.01 (99.6% below fair value)
  • GF Score™: 59/100 with 8 warning signs

No single metric tells the full story. See the CHSN stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Chanson International Holding Business Description

Address No. 100 Guangyuan Road, Shuimogou District, Urumqi, Xinjiang, CHN
Chanson International Holding manufactures and sells a diverse range of bakery products, seasonal items, and beverages; some of its stores also provide dining services. The company emphasizes producing healthy, nutritious, and ready-to-eat food through its facilities and industry research while also creating a comfortable and distinctive store environment for customers to enjoy their products. The company manages 60 chain stores under the "George Chanson" brand in Xinjiang and three stores in New York City while selling on digital platforms and third-party online food ordering platforms. Geographically, the company has it's presence in China and USA regions.
59GF Score

Get the complete analysis for CHSN

ROC % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$1.01
Price
$254.83
GF Value