Return on Retained Earnings (RORE) is an indicator of a company's growth potential, it shows how much a company earns by reinvesting its retained earnings, i.e. profits after dividend payments.
eLong's 10-Year RORE % for the quarter that ended in Dec. 2015 was 0.00%.
The industry rank for eLong's 10-Year RORE % or its related term are showing as below:
LONG's 10-Year RORE % is not ranked *
in the Travel & Leisure industry.
Industry Median: 4.64 * Ranked among companies with meaningful 10-Year RORE % only.
eLong 10-Year RORE % Historical Data
The historical data trend for eLong's 10-Year RORE % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Leisure subindustry, eLong's 10-Year RORE %, along with its competitors' market caps and 10-Year RORE % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
eLong's 10-Year RORE % Distribution in the Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, eLong's 10-Year RORE % distribution charts can be found below:
* The bar in red indicates where eLong's 10-Year RORE % falls into.
eLong 10-Year RORE % Calculation
eLong's 10-Year RORE % for the quarter that ended in Dec. 2015 is calculated as:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
In the calculation of 10-Year RORE %, the most recent and first period EPS (Diluted) is the trailing twelve months (TTM) data ended in Dec. 2015 and 10-year before.
eLong (NAS:LONG) 10-Year RORE % Explanation
Return on Retained Earnings (RORE) is important to investors because it reveals a company's efficiency and growth potential. A higher RORE indicates a higher return. A high RORE indicates that the company should reinvest profits into the business. A lower RORE suggests that the company should distribute profits to shareholders by paying out dividends, since those dollars aren't generating much additional growth for the company.
There are a several different ways to arrive at the Return on Retained Earnings. The simplest way to calculate it is by using published information on Earnings per Share (EPS) and Dividend per Share (DPS) over a selected period. Here, 10-year period is chosen.
Be Aware
Please keep in mind that the RORE is relative to the nature of the business and its competitors. If another company in the same sector is producing a lower return on retained earnings, it doesn’t necessarily mean it’s a bad investment. It may just suggest the company is older and no longer in a high growth stage. At such a stage in the business cycle, it would be expected to see a lower RORE and higher dividend payout.
eLong 10-Year RORE % Related Terms
Thank you for viewing the detailed overview of eLong's 10-Year RORE % provided by GuruFocus.com. Please click on the following links to see related term pages.
eLong Inc was incorporated in the British Virgin Islands on April 4, 2001. The Company is in the business of mobile and online hotel reservations in China, offering consumers a hotel network of domestic and international properties. It enable travelers to make informed hotel and air ticket booking decisions through its website and mobile applications and easy to use tools such as destination guides, photos, virtual tours, maps and user reviews. Its largest shareholders are Expedia and Tencent. Its revenues are mainly derived from hotel reservations, and to a lesser extent from air ticketing. The Company offers 24-hour hotel booking, and various options with a variety of booking models, price points and payment choices for its customers, including budget, three-, four- and five-star hotels, short-stay apartments, and groupbuy hotels. The Company acts mainly as an agent in its hotel transactions. It makes room reservations based on customer inquiries and, upon the completion of a customer's stay, it calculate its commissions, which are generally a percentage of the nightly hotel room rate or a fixed amount per room night, which the hotels pay to it on a monthly basis. It also confirms with the hotel the length of the customer's stay. It also provides 24-hour air ticketing services through its toll-free customer service center, mobile applications and websites. It acts as an agent for all main airlines in China as well as international airlines that operate flights originating in China. It makes flight reservations through TravelSky GDS, which is the operator of the nationwide system for air ticket reservations in China, and issue air tickets using its branch offices and local agents. The Company markets its services through a combination of online marketing, media advertising, co-marketing with established brands of other companies and direct marketing. It competes with other online travel agencies such as Ctrip, as well as groupbuy companies which provide online hotel booking such as Meituan and travel search companies which provide online hotel booking such as Qunar. The air ticketing business is subject to the supervision of the CAAC and its regional branches. The travel agency industry is subject to the supervision of the CNTA and local tourism administrations.
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