Signature Eyewear (Signature Eyewear) Selling and Marketing Expense : $6.75 Mil (TTM As of Apr. 2011)

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What is Signature Eyewear Selling and Marketing Expense?

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Signature Eyewear's Selling and Marketing Expense for the three months ended in Apr. 2011 was $1.62 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Apr. 2011 was $6.75 Mil.

Signature Eyewear Selling and Marketing Expense Historical Data

The historical data trend for Signature Eyewear's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Signature Eyewear Selling and Marketing Expense Chart

Signature Eyewear Annual Data

Trend

Oct01

Oct02

Oct03

Oct04

Oct05

Oct06

Oct07

Oct08

Oct09

Oct10

Selling and Marketing Expense

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8.66

7.77

Signature Eyewear Quarterly Data
	Jul06	Oct06	Jan07	Apr07	Jul07	Oct07	Jan08	Apr08	Jul08	Oct08	Jan09	Apr09	Jul09	Oct09	Jan10	Apr10	Jul10	Oct10	Jan11	Apr11
Selling and Marketing Expense	Get a 7-Day Free Trial															2.25	1.91	1.71	1.51	1.62

Signature Eyewear Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Apr. 2011 adds up the quarterly data reported by the company within the most recent 12 months, which was $6.75 Mil.

Signature Eyewear Selling and Marketing Expense Related Terms

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Signature Eyewear (Signature Eyewear) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Healthcare » Medical Devices & Instruments » Signature Eyewear Inc (OTCPK:SEYE) » Definitions » Selling and Marketing Expense

Comparable Companies

Traded in Other Exchanges

N/A

Address

317 Isis Avenue 207, Inglewood, CA, USA, 90301

Website

http://www.signatureeyewear.com

Signature Eyewear Inc designs, markets and distributes prescription eyeglass frames and sunwear under brand name licenses. Through its partnerships with Bobby Jones, Carmen Marc Valvo, Cutter & Buck, Dakota Smith, Hart Schaffner Marx, Hickey Freeman Laura Ashley, Laura Ashley Girls, Michael Stars, and Rough Justice, and the company brings quality products and distinct designs to the optical marketplace.

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