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A Few Reasons Why This Big Data Player's Turnaround Will Continue

August 20, 2014 | About:

In spite of the fact that data analytics player Splunk (NASDAQ:SPLK) got off to a frail start in 2014, it is making a rebound in the wake of reporting strong first-quarter results at the end of May. Likewise, Splunk's partnership with Tableau Software (DATA) is getting results. Then again, will Splunk proceed with its marvelous development despite rivalry from a more established player such as International Business Machines (IBM)? We should figure out.

Making progress

In the first quarter, Splunk diminished its losses from the year-back period. Actually, its revenue for the quarter increased half from last year to $86 million. Furthermore, the organization's loss dropped to $0.04 per share from $0.06 per share last year. Splunk also raised its fiscal year revenue direction to the scope of $402 million-$410 million from the goal of $400 million.

The organization's strategies look sound, and it should have the capacity to sustain its solid performance going ahead.

Products picking up appropriation

Splunk's item, Hunk, saw solid footing amid the first quarter. It included another customer as Vantrix, a supplier of solutions to enhance conveyance of rich media content, alongside a state and open well-being organization. As per administration, Hunk is witnessing solid selection in the business because of three reasons – its influential search and analytics dialect, its fast organization model and its capability to examine data without moving it. Splunk believes that these three key features will permit Hunk to land more customers later on.

Splunk Cloud is also picking up force, sacking some impressive orders. To upgrade its item, the organization as of late dispatched Splunk 6.1, outfitting it with various new features. Its new capabilities incorporate multi-site clustering and the capacity to insert Splunk reports into different business applications. Moreover, it also includes enhancements to easily construct dashboards, perform drill-downs and new things like graph overlays.

Splunk's focus on the security business is an alternatively expected catalyst going ahead. Actually, security was its largest segment in the first quarter with more companies turning to Splunk for its solutions. The organization is seeing a development popular for its apps. Splunk got a huge request amid the quarter from a Fortune 500 company for its security solutions.

Splunk is helping system developers enhance code quality and diminish time to send new projects. As per a report from Red Hat, with the assistance of Splunk, its improvement group could lessen application blunder rates by two orders of greatness in just several weeks.

A paramount partnership

It is clear that Splunk is exceptionally focused on enhancing its products, and this is the reason it entered into a partnership with Tableau Software back in March. Because of this partnership, Tableau will be employing Splunk Enterprise as a local data source. Splunk's ODBC driver will assume a key part in data mining in this tie-up. The Splunk partnership will permit Tableau to use its engineering to empower users to visualize machine data and search for new insights.

Likewise, Tableau is developing at a fast rate. It included more than 1,800 new customer accounts in the first quarter and closed close to 210 expansive transactions worth more than $100,000. This partnership might be advantageous for Splunk as Tableau is a fast-developing data analytics player.

The IBM risk

It is paramount for Splunk to keep improving as it stands against the strength of IBM in huge data. IBM is focusing on preparing its Big Data products with smart, prescient, and cognitive abilities. Truth be told, IBM's Predictive Insights has picked up solid footing in the business sector, with customers such as Consolidated Communications that use it to track 80,000 streams of data, saving $300,000 per year.

This illustrates the ability of IBM's products, and on the off chance that they keep getting embraced by greater enterprise players, then Splunk will feel the high temperature.


Splunk has made a solid rebound, and it looks on track to proceed with the same with its item development and partnerships. The organization is attempting to accomplish the initial investment, and analysts anticipate that it will attain solid profitability in the following five years. So, investors should consider investing in Splunk as it seem like a solid development pick.

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