In the first quarter, Samsung (SSNLF, Financial) saw an increase in both sales and profit, driven by the launch of the Galaxy S25 series. This new line features cutting-edge AI technology that has resonated well with consumers. The company also achieved double-digit profitability, leveraging its cost-effectiveness amid a decline in component prices.
Looking ahead to the second quarter, Samsung (SSNLF, Financial) aims to maintain strong sales of its flagship models with the introduction of the S25 Edge. Despite the diminishing impact of recent model launches, the company remains optimistic. Additionally, Samsung plans to enhance its A series with the addition of "Awesome Intelligence," aiming to broaden its AI technology offerings.