On May 7, 2025, Keefe, Bruyette & Woods analyst Ryan Krueger issued an update on Prudential Financial (PRU, Financial), maintaining the stock's rating at "Market Perform." Despite keeping the same rating, Krueger opted to lower the price target for PRU from $120.00 to $117.00 USD. This change represents a 2.50% decrease in the projected price target.
The adjustment in the price target by the analyst reflects a more cautious outlook on Prudential Financial (PRU, Financial), while the rating indicates that the stock's performance is expected to be in line with the market.
Wall Street Analysts Forecast
Based on the one-year price targets offered by 12 analysts, the average target price for Prudential Financial Inc (PRU, Financial) is $113.00 with a high estimate of $134.00 and a low estimate of $80.00. The average target implies an upside of 10.71% from the current price of $102.07. More detailed estimate data can be found on the Prudential Financial Inc (PRU) Forecast page.
Based on the consensus recommendation from 17 brokerage firms, Prudential Financial Inc's (PRU, Financial) average brokerage recommendation is currently 2.8, indicating "Hold" status. The rating scale ranges from 1 to 5, where 1 signifies Strong Buy, and 5 denotes Sell.
Based on GuruFocus estimates, the estimated GF Value for Prudential Financial Inc (PRU, Financial) in one year is $96.48, suggesting a downside of 5.47% from the current price of $102.065. GF Value is GuruFocus' estimate of the fair value that the stock should be traded at. It is calculated based on the historical multiples the stock has traded at previously, as well as past business growth and the future estimates of the business' performance. More detailed data can be found on the Prudential Financial Inc (PRU) Summary page.
