- DDC Enterprise (DDC, Financial) announces its first acquisition of 21 Bitcoin, as part of a new treasury strategy.
- The company exchanged 254,333 class A shares for Bitcoin worth approximately USD 2.28 million.
- DDC plans to expand its Bitcoin holdings to 100 BTC shortly and aims for 500 BTC over six months.
DDC Enterprise (DDC) has announced the successful acquisition of its first 21 Bitcoin (BTC), marking a significant step in its strategy to integrate Bitcoin into its treasury reserves. This transaction was executed via a share exchange, where 254,333 of DDC's class A ordinary shares were traded for Bitcoin valued at approximately USD 2,283,667 at current market prices.
The company has communicated its intention to accelerate Bitcoin purchases, aiming to complete two further acquisitions in the coming days to secure an additional 79 BTC. This move will boost DDC's total Bitcoin reserves to 100 BTC under the initial phase of its acquisition strategy.
This announcement follows the release of a shareholder letter from Norma Chu, chairwoman, founder, and CEO of DDC, which highlighted the firm's record growth in 2024 and set ambitious goals for Bitcoin accumulation. The company targets acquiring up to 500 BTC within six months and plans to expand its holdings to 5,000 BTC over the next three years. This strategy positions DDC as an innovator among NYSE-listed companies in adopting a transformative approach to treasury management.
Norma Chu stated, "Today marks a pivotal moment in DDC's evolution. As the first female founder of a U.S. publicly traded company to spearhead a Bitcoin-only treasury strategy, I am energized by the immense potential this initiative holds for our shareholders. Our initial acquisition of 21 BTC, alongside the accelerated execution of our broader plan, reflects our confidence in Bitcoin as a store of value and our unwavering dedication to innovation. We are fully committed to ensuring the success of this strategy, which aligns with our vision to drive long-term value for our shareholders."
