illumin (ILLMF, Financial) Holdings has introduced a new Forecasting tool aimed at empowering marketers with enhanced planning capabilities. This tool is integrated into the illumin platform and provides a comprehensive, data-driven perspective on the potential success of marketing campaigns before they go live.
Unlike other options that offer limited projections based on specific channels or tactics, the illumin platform allows for a simultaneous overview across various channels, including platforms such as CTV, DOOH, and native advertising. Marketers can model the impact of each media component individually and then combine them into a unified forecast for the entire campaign. This approach offers unparalleled insights into audience engagement, budget distribution, and strategic effectiveness, thus enhancing marketers' ability to make informed decisions.
ILLMF Key Business Developments
Release Date: May 09, 2025
- Revenue: $29.1 million, up 17% year over year from $25 million.
- Exchange Service Revenue: Grew 148% year over year to $12 million.
- Self-Service Revenue: Increased 1% year over year; added 18 new clients.
- Managed Service Revenue: $8.7 million, down from $11.8 million in the prior year.
- Gross Profit: $13.1 million, up 13% from $11.6 million in Q1 2024.
- Gross Margin: 45%, down from 47% in the same period last year.
- Operating Expenses: $15.7 million, up from $14.3 million in Q1 2024.
- Net Loss: $1.9 million, compared to a net loss of $1.1 million in the prior year.
- Cash Position: $54 million at the end of Q1, down from $56 million at the end of fiscal 2024.
- Outstanding Shares: 51,704,785 as of March 31, 2025.
For the complete transcript of the earnings call, please refer to the full earnings call transcript.
Positive Points
- Illumin Holdings Inc (ILLMF, Financial) reported a strong 17% year-over-year revenue growth in Q1 2025.
- The exchange services segment experienced exceptional growth, with a 148% increase in revenue.
- The company successfully onboarded 18 new self-service clients, aligning with their growth strategy.
- Illumin Holdings Inc is set to launch an AI forecasting tool in Q2, which is expected to add significant value.
- The company maintains a strong cash position of $54 million, providing financial flexibility for future growth opportunities.
Negative Points
- Managed services revenue declined to $8.7 million from $11.8 million in the prior year, impacted by macroeconomic conditions.
- The gross margin decreased to 45% from 47% due to a change in product mix with lower-margin services.
- The company reported a net loss of $1.9 million, up from a $1.1 million loss in the same period last year.
- Operating expenses increased to $15.7 million, driven by higher sales and marketing costs.
- A large client reduced spending by $2 million due to their own restructuring, affecting self-service revenue growth.
