Value Investor Tom Russo Discusses The Power Of Brands

Nov 03, 2014

Warren Buffett (Trades, Portfolio) makes big bets on companies that have large protective moats around their business. One of the very best types of moats is a bullet-proof brand that is entrenched globally.

The perfect example is Coca-Cola (KO, Financial) which Buffett made a huge investment in during the late 1980s and early '90s and still holds today.

Here is fellow value investor Tom Russo (Trades, Portfolio) talking about the power of brands:

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