Truth Social, the social media platform owned by Donald Trump, is advancing its efforts to launch a Bitcoin Exchange-Traded Fund (ETF) for general investors. A filing by NYSE Arca, the electronic platform responsible for most ETF trading, revealed that a Bitcoin fund associated with Trump's media company is seeking to be listed. Trump is the majority shareholder of Truth Social's parent company, Trump Media & Technology Group (DJT, Financial).
In recent months, Trump Media has been actively engaging with the cryptocurrency sector. This includes trademark applications for digital asset products and a $2.5 billion Bitcoin reserve plan announced in Las Vegas. If approved, the ETF would be one of the most politically connected products in the burgeoning crypto market.
The "Truth Social Bitcoin ETF" aims to track Bitcoin prices, offering investors a simplified way to participate without directly holding crypto assets. This move follows a partnership between Trump Media and Crypto.com in March, intending to launch various digital asset products upon regulatory approval.
These products will combine cryptocurrencies like Bitcoin and Cronos with traditional securities and will be branded under Trump Media. They will be accessible through major brokerage platforms and Crypto.com's app, which reaches 140 million users globally.