- Award-winning actor Jon Hamm collaborates with Carvana (CVNA, Financial) for a new national campaign.
- The campaign focuses on the simplicity of selling a car with Carvana's online platform.
- Hamm's humor and relatability are central to a series of ads launching across various media channels.
Carvana (CVNA), a leader in the online used car market, has teamed up with Emmy and Golden Globe-winning actor Jon Hamm in a fresh national campaign aimed at simplifying the car selling process. The campaign rolls out with a 30-second spot titled “Excuses,” showcasing Hamm humorously dealing with the fast and efficient service Carvana offers, making traditional selling excuses obsolete.
According to Ryan Keeton, Carvana co-founder and chief brand officer, "Jon Hamm’s comedic timing brings the entire campaign to life and perfectly highlights how Carvana takes the hassle out of selling a car." The advertisements will be broadcast across digital, broadcast, and streaming platforms nationwide, starting today, alongside additional social content to be released throughout the year.
Carvana's innovative approach has revolutionized the automotive retail industry since its inception in 2013, allowing customers to buy and sell cars entirely online with the convenience of delivery or local pickup. The company is headquartered in Tempe, Arizona, and continues to expand its services to enhance customer experience in buying and selling vehicles.
