- Equifax (EFX, Financial) launches Optimal Path™, an AI-powered interactive credit score planner.
- Optimal Path integrates with Equifax credit profiles, offering personalized credit score improvement plans.
- The solution is available via API for easy integration into existing platforms.
Equifax (EFX) has unveiled Optimal Path™, a groundbreaking AI-powered interactive credit score planner. Powered by Equifax Cloud™ and patented EFX.AI, this white-labeled solution is designed to assist financial institutions and organizations in offering consumers tailored credit score improvement plans. By integrating with users' Equifax credit profiles, Optimal Path provides specific monthly tasks aimed at achieving target VantageScore® 3.0 scores.
Key features of Optimal Path include the ability for consumers to set personalized credit score goals with timeframes spanning from three months to a year. The AI-driven planner provides precise recommendations for credit improvement, along with estimated score impact predictions and monthly updates on users' progress.
Optimal Path is available through an API, allowing seamless integration into existing financial platforms. This innovative tool aims to enhance user engagement and financial improvement compared to traditional static credit-building solutions. By employing advanced analytics, Optimal Path offers a more dynamic and personalized approach to credit score management, making it an essential addition to consumer financial health initiatives.
