Citi has begun coverage of MNTN (MNTN, Financial) with a Neutral rating, assigning a price target of $22. The firm highlights MNTN's pioneering efforts in bringing performance-driven video advertising to connected TV, utilizing enhanced targeting and measurement tools. Citi acknowledges the company’s impressive growth and anticipates a potential increase beyond the projected 17% annual revenue growth over the next five years.
Despite these optimistic growth prospects, Citi notes some caution due to limited visibility and broader economic challenges, leading to a balanced assessment of risk and reward at the current stock price levels.