- Strategic partnership combines Nutrien's (NTR, Financial) extensive agricultural network with Treetoscope's innovative irrigation technology
- Integration enhances Nutrien's CropConnect platform with advanced water management capabilities
- Technology promises to improve crop yields while reducing water waste
Nutrien (NTR), a leading provider of crop inputs and services, has entered into a multi-year partnership with Treetoscope, an agtech innovator, to enhance irrigation efficiency across the Americas. This strategic collaboration aims to bring Treetoscope's cutting-edge plant-based sensors and AI-driven water insights into Nutrien's CropConnect platform.
Treetoscope's technology utilizes micro-scale sap flow sensors and AI models to accurately measure plant water consumption, offering tailored irrigation recommendations specific to individual farm blocks. This integration enables farmers to make real-time, data-driven irrigation decisions, optimizing water use and enhancing crop yields while promoting sustainable agricultural practices.
Richard Mead, Regional Agronomy Manager at Nutrien, emphasized the company's commitment to empowering farmers with tools that increase productivity and preserve natural resources. Dotan Eshet, CEO of Treetoscope, highlighted that the partnership provides growers with unprecedented access to irrigation insights, thereby eliminating guesswork in water management.
This collaboration represents an incremental enhancement to Nutrien's digital agriculture offerings, aligning with their strategy of providing more digitally-enabled and sustainable options to customers. Although no specific financial projections or implementation timelines have been released, the partnership strengthens Nutrien's position in precision farming and expands its service portfolio with plant-level irrigation insights.