- First comprehensive sustainability report in the global esports industry by NIP Group (NIPG, Financial)
- Achievement of 47.8% female representation in the workforce
- Organized 242 esports and entertainment events in 2024
- Expansion into game publishing and strategic partnerships including with Abu Dhabi Investment Office
NIP Group Inc. (NASDAQ: NIPG) has unveiled its inaugural sustainability report for 2024, following its successful IPO in July 2024. The report marks a significant milestone for the company as it aims to lead the digital entertainment and esports sectors toward sustainable development. Highlighting its dedication to social value creation and industry innovation, the report is structured around four key pillars: Sound Governance, Diversified Development, People-First, and Esports for Good.
Among the standout achievements, NIP Group has fortified its corporate governance with the establishment of five specialized committees, enhancing risk management and compliance across its global operations in China, Sweden, and the U.S. The company is the first esports organization to join China's Trust and Integrity Enterprise Alliance, underscoring its commitment to business ethics and accountability.
In the realm of Diversified Development, NIP Group organized 242 dynamic esports and entertainment events, with MAG Studio and Dragon V playing a pivotal role. Additionally, the company entered the game publishing market and formed strategic partnerships, such as with the Abu Dhabi Investment Office, to extend its cultural and commercial reach globally.
Focusing on a People-First approach, NIP Group reported a remarkable step towards gender parity, with women comprising 47.8% of its workforce in 2024. The company provided 5,532 hours of employee training and ensured a 100% return rate from maternity leave, backed by comprehensive social insurance coverage, demonstrating its commitment to employee wellbeing.
Under the Esports for Good initiative, NIP Group engaged in numerous positive social impact projects, including youth empowerment programs and environmental stewardship campaigns. Efforts were made towards digital inclusion and community-based initiatives, such as collaborating with the Wuhan Disabled Persons’ Federation for disability-inclusive esports training.
NIP Group's sustainability report is available in both English and Chinese and can be accessed on the company's investor relations website. Readers are encouraged to opt for the electronic version to support environmental conservation efforts.