- Robinhood (HOOD, Financial) expands its cryptocurrency and investment services in the EU and US, launching stock tokens, Layer 2 blockchain, and new crypto tools.
- The company will allow EU customers to trade over 200 US stock and ETF tokens with zero commissions.
- Robinhood introduces crypto perpetual futures with up to 3x leverage and offers crypto staking for Ethereum and Solana in the US.
Robinhood (HOOD) has unveiled significant enhancements to its crypto and investment offerings, showcasing its evolution in the financial services sector. Among the major developments is the introduction of US stock and ETF tokens for European customers, enabling them to trade over 200 tokenized US securities without commissions. This initiative aims to extend Robinhood's European reach to over 400 million people across 30 EU and EEA countries, transforming its app from a crypto-only platform to a comprehensive investment solution.
Further solidifying its presence in the cryptocurrency market, Robinhood has announced its plan to develop a proprietary Layer 2 blockchain based on Arbitrum. This blockchain will be optimized for tokenized real-world assets, providing 24/7 trading and advanced features like seamless bridging and self-custody. This strategic move positions Robinhood to capitalize on the burgeoning tokenization trend in the financial sector.
The company's expansion also includes the launch of crypto perpetual futures for EU customers, offering up to 3x leverage. This product targets sophisticated traders looking for advanced trading instruments, potentially increasing Robinhood's average revenue per user through enhanced trading activities. Additionally, crypto staking services are being introduced to US customers, initially available for Ethereum and Solana, providing users with competitive reward rates by contributing to network operations.
To further entice users, Robinhood is offering a limited-time 1% deposit boost for crypto transfers, which can increase to 2% if total deposits reach $500 million during the promotion period. This initiative is part of Robinhood's broader strategy to enhance platform engagement and attract a new generation of investors.
