Cinnamon Toast Crunch and HORMEL® BLACK LABEL® Bacon Bring the Cinnamon Sizzle to Breakfast with New Limited-Edition Cereal | GIS Stock News

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Jul 07, 2025
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  • Cinnamon Toast Crunch and HORMEL® BLACK LABEL® Bacon launch a limited-edition cereal combining sweet and savory flavors.
  • Available exclusively at Walmart.com from July 8, priced at $5.84 per pouch.
  • The collaboration follows the successful release of HORMEL® BLACK LABEL® CINNAMON TOAST CRUNCH™ Flavored Thick Cut Bacon.

The iconic breakfast brands, Cinnamon Toast Crunch and HORMEL® BLACK LABEL® Bacon, have joined forces once again to introduce their limited-edition Cinnamon Toast Crunch Bacon Flavored Cereal. This innovative cereal combines the beloved cinnamon flavor of Cinnamon Toast Crunch with the savory taste of bacon, promising a unique breakfast experience.

This exciting release builds on the success of last year’s HORMEL® BLACK LABEL® CINNAMON TOAST CRUNCH™ Flavored Thick Cut Bacon, which captivated fans with its bold taste. Brandon Tyrrell, Senior Marketing Manager at General Mills (GIS, Financial), expressed enthusiasm about bringing together these two breakfast favorites, while Samantha Harkness, Brand Manager at Hormel Foods, highlighted the strategic collaboration aimed at redefining breakfast habits.

Consumers can purchase this limited-edition cereal starting Tuesday, July 8, at Walmart.com for $5.84 per 6 oz pouch. Both brands have designed the packaging to reflect their signature branding, ensuring a memorable breakfast experience for fans of the Cinnamon Toast Crunch and Hormel® Black Label® brands.

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