CORRECTING and REPLACING: CINNAMON TOAST CRUNCH™ and HORMEL® BLACK LABEL® Bacon Bring the Cinnamon Sizzle to Breakfast with New Limited-Edition Cereal | GIS Stock News

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Jul 07, 2025
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  • CINNAMON TOAST CRUNCH™ partners with HORMEL® BLACK LABEL® Bacon for a new limited-edition cereal.
  • The cereal blends cinnamon and bacon flavors, available exclusively at Walmart.com starting July 8.
  • Each 6-ounce pouch is priced at $5.84 and features a combination of the iconic breakfast brands.

The breakfast table is set for a flavorful twist as CINNAMON TOAST CRUNCH™ and HORMEL® BLACK LABEL® Bacon join forces once again to delight fans with their new limited-edition cereal. The CINNAMON TOAST CRUNCH™ HORMEL® BLACK LABEL® Bacon Flavored Cereal combines the iconic cinnamon goodness with the savory essence of bacon, offering a unique breakfast experience or a crunchy snack option.

Each consumer-sized 6-ounce pouch features the signature branding of both breakfast staples, priced at $5.84, and is available exclusively at Walmart.com, starting Tuesday, July 8. The cereal is infused with the smoky flavor of BLACK LABEL® Bacon and sprinkled with CINNADUST™, ensuring a bold and satisfying taste in every bite.

General Mills (GIS, Financial), the company behind CINNAMON TOAST CRUNCH™, and HORMEL® Foods, the purveyor of BLACK LABEL® Bacon, are excited to bring these beloved brands together again, after the successful launch of HORMEL® BLACK LABEL® CINNAMON TOAST CRUNCH™ Flavored Thick Cut Bacon last year. As both brands continue to innovate in the breakfast space, this collaboration is a testament to their commitment to redefine breakfast norms and provide consumers with more delicious reasons to start their day.

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I/We may personally own shares in some of the companies mentioned above. However, those positions are not material to either the company or to my/our portfolios.