WPP (WPP) Shares Plummet 16% After Forecast Cut

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Jul 09, 2025
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Quick Summary:

  • WPP (WPP, Financial) shares plummet nearly 16% following a reduced annual revenue forecast.
  • Wall Street analysts project a modest upside potential of 3.29% based on average price targets.
  • GuruFocus estimates suggest a significant upside potential of 30.21% with a one-year GF Value projection.

WPP Faces Revenue Challenges Amid Global Economic Pressures

In a significant premarket development, shares of WPP (WPP), the globally recognized advertising powerhouse, have experienced a sharp decline of nearly 16%. This downturn comes on the heels of the company’s revised financial forecast for the year. Originally, WPP anticipated stable revenue, with expectations for no decline or only a slight dip. However, the revised outlook now predicts a revenue drop between 3% and 5%. The company attributes these revisions to ongoing macroeconomic challenges and a weaker-than-expected influx of new business, impacting profit margins as well.

Wall Street Analysts' Expectations

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Analysts have set a one-year price target for WPP PLC (WPP, Financial) at an average of $37.00, with the high and low estimates mirroring this figure. This average target suggests a potential upside of 3.29% from the current share price of $35.82. For more in-depth estimate data, investors can visit the WPP PLC (WPP) Forecast page.

Among the recommendations from two brokerage firms, WPP PLC (WPP, Financial) holds an average brokerage recommendation rating of 3.5, indicating a "Hold" status. The range of the rating scale spans from 1, representing a Strong Buy, to 5, indicating a Sell. This underscores a cautious outlook from brokerage analysts.

GuruFocus Valuation Insights

According to GuruFocus estimates, the GF Value for WPP PLC (WPP, Financial) is projected at $46.64 over the next year. This valuation suggests a significant upside potential of 30.21% from the current trading price of $35.82. The GF Value is an assessment of fair market value, derived from the stock's historical trading multiples, past growth patterns, and future business performance predictions. For further detailed insights, investors can explore the WPP PLC (WPP) Summary page.

Disclosures

I/We may personally own shares in some of the companies mentioned above. However, those positions are not material to either the company or to my/our portfolios.